In 1970, newspapers were doing OK, still making money from subscriptions, display advertising, and want ads (remember those?). Many big markets had two papers, and perhaps one was "failing." Who could have accurately predicted where the newspaper business would be in 2026?
"Leagues can survive temporary ratings dips and negative media cycles. What they can’t survive is indifference. Indifference creeps in when fans start asking, “Is he playing?” before they ask, “What time is tipoff?”
In 1970, newspapers were doing OK, still making money from subscriptions, display advertising, and want ads (remember those?). Many big markets had two papers, and perhaps one was "failing." Who could have accurately predicted where the newspaper business would be in 2026?