Tag: News Talk Radio

How long can the celebration go on from a listener's perspective before it's repetitive and boring?

Every news/talk station is a living, breathing, entity. You must demonstrate that fact every hour of each day.

The radio coverage of the inauguration marks the 100-year anniversary of the first time the Oath of Office was heard live on AM/FM radio.

AM/FM radio has 69% of all time spent listening to news audio content. If you want to reach a news audience and you're not on news radio, you're doing your client or company a disservice.

71 national talk shows appeared on ballots turned in by our executive panel.

35 major market afternoon shows appeared on ballots turned in by our executive panel.

I am all in on making radio fun and poking fun at ourselves on the show. But there are three things that you should never ever minimize.

What can talk radio do in 2025 and beyond that will help the sales teams not have to start conversations with potential clients by spending the first 20 minutes defending the industry and giving the reasons why it is not yet dead?

It's not always about what might get you the points in that moment. It's sometimes about the bigger picture that can win you the game, not necessarily what puts you in the lead in the second quarter.

Say what you mean. Mean what you say. If you don't do that, you're failing your audience.