Tag: Nielsen 3 minute qualifier

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Is the Media Industry Ready For An AI Tsunami?

"If a machine can do your job 10x better and faster, and it provides significant savings to your company, how do you think this story ends for you?"

How 95.5 KLOS Achieved Its Best Ratings in Over 30 Years

Little of what we discussed isn’t available to most stations in markets of any size. The success isn’t a Los Angeles thing; it’s a radio thing.

Why Mainstream Media Criticism From Colin Cowherd Rings Hollow

"I agree with most of what Cowherd states in his over three-minute “thank you note,” his call-out of mainstream media is outright absurd"

20 Brands In 20 Days: Gregg Swedberg, K102 Minneapolis

"I want everybody in Minneapolis, and it doesn't matter what station you're on, I want personalities."

93.1 The Mountain’s ‘ICE’ Credits the 3-Minute Qualifier For Making Her Sharper

"It’s made my breaks tighter, and honestly, more impactful,” says Ice

The Fastest Three Minutes In Radio: New PPM Qualifier Insight

While they didn’t see the largest gains from the three-minute rule change, Classic Rock and Hits certainly weren’t left behind.

‘The Bob & Tom Show’ Launches ‘Bob & Tom Plus’

This new version of the show is tailored for affiliate stations aiming to integrate local content, promotions, and music alongside the latest segments from the Bob and Tom Show.

For MoJoe Roberts, Las Vegas Is A 95.5 The Bull Market

“This brand means a lot to the market, and I think that connection and identity are what make it stand out."

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How 95.5 KLOS Achieved Its Best Ratings in Over 30 Years

Little of what we discussed isn’t available to most stations in markets of any size. The success isn’t a Los Angeles thing; it’s a radio thing.

Why Mainstream Media Criticism From Colin Cowherd Rings Hollow

"I agree with most of what Cowherd states in his over three-minute “thank you note,” his call-out of mainstream media is outright absurd"

20 Brands In 20 Days: Gregg Swedberg, K102 Minneapolis

"I want everybody in Minneapolis, and it doesn't matter what station you're on, I want personalities."

How WJR 760 Host Paul W. Smith Convinced Ford to Keep AM Radio in New Models

"I said 'This is self-serving, but I'm going to say it anyway: Can I get you to keep AM radios in your vehicles?'"