Tag: Nielsen

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What Shinedown Can Teach Media Professionals About Audience Connection

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“Too many personalities, programmers, managers, and executives view the audience as data.”

Classic Rock Radio Can Fight the Fun Drought

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"When was the last time you encouraged a talent to have more fun instead of focusing on the length of their breaks?"

When Howard Stern Won, He Lost the Fight That Made Him Matter

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"The forbidden became permitted. The rebel had won, signed a massive contract, and moved inside the castle."

The Real Lesson From the Matt Miller Allegations Isn’t About Fantasy Football

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"Creative ideas are valuable. Charitable initiatives are even better. Engaging with your audience is essential. But working together to properly vet, plan, execute, and distribute funds is what matters most."

Nielsen Expands Out-of-Home Panel, Hoping to Provide Ratings Coverage to 100 Percent of U.S. TV Households

Business BSM Staff BSM Staff -
Nielsen is expanding its out-of-home panel to expand its coverage to all U.S. TV households. While Nielsen has tracked out-of-home viewing in venues like...

In PPM Day Two Holiday Ratings Santa Is Still Delivering Presents

Radio Jeff Lynn Jeff Lynn -
You can dive deeper into each market on Barrett Media’s ratings page. Powered by Harker Bos Group.

Nielsen to End Panel-Based TV Ratings Later This Year

Business BNM Staff BNM Staff -
The decision from the ratings agency comes after years of stating its intention to move away from the panel-based formula.

What the Future of Nielsen Radio Ratings Looks Like After Video Ratings Wars

Columns Dr. Ed Cohen Dr. Ed Cohen -
Nielsen makes a lot of money from the radio service. Without any serious competition, there is little need to invest in improvements unless the subscribers push back.

Media Ratings Council Accredits Nielsen’s ‘Big Data + Panel’ National TV Measurement

Business BSM Staff BSM Staff -
The Media Ratings Council (MRC) has completed its accreditation process of Nielsen's Big Data and Panel measurement tools, providing media companies with a trustworthy...

How Nielsen Can Address Radio Ratings Concerns in the Wake of Natural Disasters

Columns Dr. Ed Cohen Dr. Ed Cohen -
The company should put together an industry presentation with broad results on Los Angeles audio usage and a comprehensive release with specific information.

Nielsen Diary Markets 12+ December 2024 6 am-midnight

Radio BMM Staff BMM Staff -
You can dive deeper into each market on Barrett Media’s ratings page. Powered by Harker Bos Group.

Radio Leaders Question Nielsen PPM Measurement Flaws in Midst of Los Angeles Wildfires

Features Garrett Searight Garrett Searight -
"People aren't going to grab their meter when they rush back into their homes to get their belongings in a situation like that."

The Pulse: 3-Minute Qualifier, Community Connections, And Radio Industry Happenings

Columns Jeff Lynn Jeff Lynn -
With the January 2025 PPM survey, Nielsen has implemented its new 3-minute qualifier.

How to Review Nielsen Ratings Diaries From Anywhere

Columns Dr. Ed Cohen Dr. Ed Cohen -
Doing the review from the comfort of your office or home is a huge plus even if Nielsen will not buy lunch for virtual reviewers.
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Classic Rock Radio Can Fight the Fun Drought

Columns 0
"When was the last time you encouraged a talent to have more fun instead of focusing on the length of their breaks?"

When Howard Stern Won, He Lost the Fight That Made Him Matter

Columns 0
"The forbidden became permitted. The rebel had won, signed a massive contract, and moved inside the castle."

The Real Lesson From the Matt Miller Allegations Isn’t About Fantasy Football

Columns 0
"Creative ideas are valuable. Charitable initiatives are even better. Engaging with your audience is essential. But working together to properly vet, plan, execute, and distribute funds is what matters most."

Mike Golic Reflects on Coming Home to ESPN Radio

Features 0
"Hopefully, I go a number of years with ESPN and my career ends where it started at ESPN. That would be kind of cool and very satisfying for me."