Tag: Nielsen

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Is Nielsen’s Diary Service Headed for a Major Overhaul?

What Nielsen is proposing is both radical and evolutionary at the same time.

America 250 Is a Moment That Sports Radio Was Built For

"America 250 shouldn't be viewed as another marketing campaign or corporate initiative. It should be viewed as an opportunity to remind audiences what great local sports radio does best."

What Pizza Hut and Heinz Can Teach Classic Rock Radio Programmers

"Your station can do something Yum Brands and Heinz can't"

Is Your Radio Station Preparing to Change Formats? Watch for These Signs

"Sometimes the clock simply runs out."

Nielsen releases December Day Three PPM 6+ 6 am-midnight

Nielsen Audio releases December Day Three PPM 6+ 6 am-midnight

Nielsen Audio releases December Day One PPM 6+ 6 am-midnight

You can dive deeper into each market on Barrett Media’s ratings page. Powered by Harker Bos Group.

670 The Score Finishes Second Overall, Gains First Place Finish in Afternoons in Chicago Fall Ratings Book

"670 The Score’s quarterly numbers include a combination of both over-the-air and streaming performances."

How Radio Can Avoid Overestimating Its Audience

All of us who write for the radio and media trades are always looking for ideas and on occasion, we use atypical sources for...

Nielsen Diary Markets 12+ Trends November 2024 6 am-midnight

You can dive deeper into each market on Barrett Media’s ratings page. Powered by Harker Bos Group.

Nielsen Diary Markets 12+ Trends November 2024 6 am-midnight

You can dive deeper into each market on Barrett Media’s ratings page. Powered by Harker Bos Group.

Georgia Was Most-Watched College Football Team in 2024: Nielsen

The University of Georgia was the most-watched college football team during the 2024 season, according to data from Nielsen. Bulldogs games drew an average of...

Nielsen’s Gracenote Unit Makes Sports Easier to Find on TV

Gracenote, the content data subsidiary of Nielsen, said it launched Gracenote on Sports, a new product designed for streaming services and linear channels to...

World Series Boosts Broadcast Viewing in November, Nielsen Says

The World Series helped increase broadcast viewing by 3% in November, according to Nielsen’s monthly Gauge report. Netflix got a boost from the Mike Tyson-Jake...

And You Thought Radio Had It Bad…

Under the heading of “misery loves company”, it could be worse. Just look at cable.

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America 250 Is a Moment That Sports Radio Was Built For

"America 250 shouldn't be viewed as another marketing campaign or corporate initiative. It should be viewed as an opportunity to remind audiences what great local sports radio does best."

What Pizza Hut and Heinz Can Teach Classic Rock Radio Programmers

"Your station can do something Yum Brands and Heinz can't"

Is Your Radio Station Preparing to Change Formats? Watch for These Signs

"Sometimes the clock simply runs out."

How Radio Can Own the Taylor Swift Wedding Weekend

"Just in case we're only weeks away from America's royal wedding, let's get prepared!"