Tag: Paul McCaffrey

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The Future of Radio is At Stake

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"Isn’t it long overdue for us to prioritize our own interests, just as corporate radio executives have consistently done for themselves?"

Decisions With Good Intentions Can Have Unintended Consequences

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What process do we all use to make our decisions, and do we measure more than just the obvious desired effect and consider the waves of unintended consequences that may result?

Tim Brando is Ready for the Call in a Changing Media Landscape

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"I’ve never felt better, and I don’t think I’ve ever been better at what I do."

Radio Has Forgotten Its Most Important Metric

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"The audience is telling you exactly why they’re tuning out, are you listening?"

Bay Area Sports Radio Veterans Tom Tolbert, Paul McCaffrey, and John Lund Team Up to Launch Bay Area Sports Collective

Radio BSM Staff BSM Staff -
"We are excited to open the floodgates and provide Bay Area Sports fans with a more convenient way of finding their favorite shows, whether live or on-demand."

After KNBR Exit, Paul McCaffrey Looks Forward to Sports Talk Return

Features Derek Futterman Derek Futterman -
"I don’t think that I really had a clear understanding in terms of how far the reach of the show could stretch because I heard from hundreds and hundreds of people literally, and they did help."

Paul McCaffrey on a ‘Murph and Mac’ Reunion: ‘You Just Might Get That at Some Point’

Radio BSM Staff BSM Staff -
“If you’re hoping for a Murph and Mac reunion down the road, just know that I’m hoping for that as well."

Brian Murphy is Preparing to Write His Next Chapter at KNBR After Layoffs Ended ‘Murph and Mac’

Features Derek Futterman Derek Futterman -
"I don’t want to say, ‘This too shall pass,’ or, ‘Time heals all wounds,’ but you’re only as good as your next ratings book.”

Brian Murphy: Paul McCaffrey Tried to Make ‘Radio Magic Every Single Segment’

Radio BSM Staff BSM Staff -
"He was the most consistent, energetic, relentless pro that I, or any of you, would ever want in your life."
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Decisions With Good Intentions Can Have Unintended Consequences

Columns 0
What process do we all use to make our decisions, and do we measure more than just the obvious desired effect and consider the waves of unintended consequences that may result?

Tim Brando is Ready for the Call in a Changing Media Landscape

Features 0
"I’ve never felt better, and I don’t think I’ve ever been better at what I do."

Radio Has Forgotten Its Most Important Metric

Columns 0
"The audience is telling you exactly why they’re tuning out, are you listening?"

How Sports Radio Salespeople Can Overcome the ‘Does Anyone Still Listen to Radio?’ Objection

Columns 0
Sports radio listeners are passionate, engaged, and, most importantly, they take action when hosts who they know, like and trust, recommend a business.

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