Tag: Podcast Industry
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14% of Weekly Listeners Use Netflix For Podcast Viewing
The data comes after Netflix recently struck a nine-digit deal with Jay Shetty's On Purpose podcast.
SiriusXM Expanding Video Podcast Distribution With Tubi
"Bringing our content to Tubi is another step in helping creators grow their audiences and businesses as video podcast viewing continues to expand."
Podcast Industry Taskforce Reportedly Working To Correct Definition, Measurement Issues
"What ends up happening is when advertisers are deciding whose budget this is to come out of, there's oftentimes a tug of war, or it gets orphaned, because nobody knows."
Spotify Adding Verified Badges For Podcasts
"As more focus is put on AI generated content, companies like Spotify are being challenged by their consumer to signal what is real and what is not."
Spotify’s New Verified Checkmark Overlooks the AI-Podcast Boom
"If a badge is still meant to signal trust, then limiting that signal to music ignores where the next credibility crisis is already unfolding."
An iHeartMedia, SiriusXM Merger Plays Defense While Betting on Audio’s Future
"Bigger doesn’t always mean better—especially in a media landscape where the audience, not the distributor, holds the power."
Is Sports Radio Already Too Late to the Video Podcast Boom?
"Alignment between where the audience is going and how content is delivered. The next generation of listeners isn’t choosing between audio and video; they expect both, seamlessly and on demand."
Bleav Adds Maryann Alvarez, Gretchen Waller to Director of Partnerships Roles
"This is a pivotal moment for Bleav as we expand our footprint in the sports and lifestyle space and deepen our relationships with brands and agencies."
How J.A. Adande Explores Legacy Through Journalism and Evolution With “Dynastic”
"Dynastic fills a niche to look back and understand. I want to promote a historical understanding."
How Sal Licata Balances Finding Independent Success With Emotions of WFAN Exit
"My whole life was WFAN, and my whole goal was to get to afternoon drive on WFAN. For the first time since I had that dream in 1995, I knew that dream was no longer a reality."