Tag: Radio Content

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Jared & Katie Show Expands to Fourth Dick Broadcasting Market

"The dominance we built at our Greensboro home base and in syndicated Myrtle Beach laid the foundation"

Otis Maher Joins B98.5 as Atlanta Night Host

"We are so happy to welcome Otis to the B98.5 team,"

The Industry According To: Kathleen, Kesley, & Chris, Columbia Records

"Relationships matter. Analytics matter. Being able to speak the language matters."

Why TikTok Followers Don’t Equal Radio Talent

"Some creators can. Others simply do not translate."

What Radio Legends Still Teach Us About Great Content

These legends delivered powerful lessons in storytelling and authenticity that still mean something today.

Stop Thinking Of Your Radio Show As Content

"When it comes to creating media, the barrier to entry has been obliterated. As a result, there is too much content competing for a finite amount of attention."

If content is KING – frequency is QUEEN

You’re sitting alone in a T-Mobile store on a summer Saturday morning, asking why not one listener has appeared at your ‘live remote’.

Digging Into The Content Evaluation Process

It's true that most on-air personalities believe the content they create is exceptional. They're prideful, stubborn, confident, smart, and more times than not, have...

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Otis Maher Joins B98.5 as Atlanta Night Host

"We are so happy to welcome Otis to the B98.5 team,"

The Industry According To: Kathleen, Kesley, & Chris, Columbia Records

"Relationships matter. Analytics matter. Being able to speak the language matters."

Why TikTok Followers Don’t Equal Radio Talent

"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."