Tag: Radio Industry

"57 Active/Modern rock radio program directors appeared on ballots turned in by our voters."

"When it comes to creating media, the barrier to entry has been obliterated. As a result, there is too much content competing for a finite amount of attention."

"83 radio stations appeared on ballots turned in by our executive panel."

"53 radio stations appeared on ballots turned in by our executive panel."

"This format used to launch the biggest and best shows in the business. Now, how many 'hit' shows exist featuring talent under 35 years old?"

You have to be creative to get the word out. One thing radio could learn from its own past is that outlandish publicity stunts work.

We asked three radio executives what the industry can expect during the second Trump administration. Their answers varied.

"Just because something exists one way today doesn't mean it has to stay that way."

"We want to share news, tell stories, highlight people, and explore business issues that effect all areas of the industry. But to do that, adjustments have to be made."

"I’ve had an amazing life because of radio, and have done things I could only dream of because of it. For that I am eternally grateful. But this job is not fun anymore. The pay is still low, and I’ve seen more people cry at work the past two years than I’ve seen in the previous thirty."