Tag: Radio Programming
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The Industry According To: Jeff Sottolano, Audacy
"We have to understand the distinction between local content and local relevance."
Why Oliver Tree’s Death Matters More to Radio Than You Think
"In moments like this, the people closest to the audience may have the sharpest read. "
MIX 100.5 Pairs Anna & Raven Mornings With Bradley Ryan Afternoons
"we're creating a lineup that strengthens the station throughout the day."
What Radio Programmers Can Learn from Boring Bands About Audience Loyalty
"What we know doesn't work is back-selling and reading liner cards. That is the radio equivalent of being a boring band."
Doug Hamand Retires After 48 Years In Radio Programming
"Radio has given me more than I ever could have imagined"
The Industry According To….RJ Curtis, CRS
"Radio is the original street team for country artists and music."
Building Radio On Creative Risk Taking Starts With Shedding Fear
"Your next big creative spark favors those who embrace change, consistently generate ideas, and refuse to fear failure."
Radio Not Playing Bad Bunny is Bad Programming
"I don’t believe programmers are ignorant. I don’t believe they’re arrogant. But I do think some are trapped inside systems built for a different era."
The Pros, Cons, and Realities of the Radio Budget Process
"Budgets shouldn’t be excuses. They should be truths. A goal continually worked towards."
The Lesson Every Radio Host Must Learn: Knowing Your Brand
"No matter what kind of show you are doing, you need to ask 'what is the listener expectation?', and 'what is MY brand'?"