Tag: Radio research

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KNZR Host Jaz McKay Exits, Clay Travis & Buck Sexton Added to Daily Lineup

1 hour ago 0

"I just can't work with people who really don't want to be working with me. I don't need it."

8% of Podcast Listeners Pay Attention to Ads, New YouGov Study Shows

2 hours ago 0

“One of the most distinctive things about podcast ads is how frequently they’re not listened to."

Beasley Tampa Taps Will Calder as New Operations Manager

3 hours ago 0

"Will is an outstanding programmer and leader with a proven track record."

MLS Commissioner Don Garber: Sports Rights Will Continue To Grow On Streaming Platforms

3 hours ago 0

"The experiment of a paid subscription didn't work. Do I think we're going there at some point in the future? Maybe five years, maybe 10 years? I agree with that, but we were early."

Research: The Good, The Bad, And the Ugly!

Columns

Bob Lawrence - July 31, 2024

Don’t be greedy in questionnaire design. The temptation is to try and ask everything you ever wanted to know.

3 Tips on How to Get Station and Market Research Without the Whopping Budgets

Columns

Peter Thiele - November 30, 2023

Many of us have not seen research in a while. I am going to give you some poor man tips for getting the pulse of your community.

Welcome To Your Research Class

Columns

Dr. Ed Cohen - May 10, 2023

"I’ve been in this unique end of the business for so many years and if there is one thing I’m certain of, it’s that most people in the media have no idea of how audience measurement actually works."

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