Tag: Radio research

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The News/Talk Radio Industry Reacts to ABC News Radio Using Pre-Recorded Newscasts

"Cost-cutting isn't the issue that concerns me most. Transparency is."

Does the SiriusXM-Audacy Deal Actually Help SiriusXM?

Ultimately, I'm not criticizing SiriusXM for signing this deal. I just don't see the clear necessity behind it, at least not yet.

Tesla Guitarist Frank Hannon Talks Dickie Betts Legacy

"If you look at his music, he's one of the greatest unique guitarists. "

ESPN’s First Take Has an Opening, Skip Bayless Is the Answer

"Proven chemistry is difficult to manufacture. ESPN already knows this pairing works. With another opening on First Take, the easiest decision may also be the smartest one."

Is Your Radio Station Missing Something That Sacrifices Audience Share?

So, in trying to answer the question posed above, are we all missing something important on our radio stations that sacrifice our share of audience?

“FIT and Compatibility” Are Dead, and Country Music Radio Will Confirm It This Week

"“FIT and Compatibility” was manufactured in the mid-90’s by researchers to convince programmers that their core listeners would likely accept core music and artists already saturated in their playlist and reject sounds that weren’t represented in their current Music Matrix."

Digging Through Data: Steven Goldstein, Amplifi Media

Barrett Media is speaking with some of the top media researchers in the field to see what trends stood out in 2024 and what matters most in research for 2025.

Digging Through Data: John Boyne, Jay Nachlis of Coleman Insights

Barrett Media is speaking with some of the top media researchers in the field to see what trends stood out in 2024 and what matters most in research for 2025.

Digging Through Data: Katie Miller, Sean Bos of Harker Bos Group/Crowd React Media

Barrett Media is speaking with some of the top media researchers in the field to see what trends stood out in 2024 and what matters most in research for 2025.

Digging Through Data: Larry Rosin, Edison Research

Barrett Media is speaking with some of the top media researchers in the field to see what trends stood out in 2024 and what matters most in research for 2025.

Audio Listening Nearing Pre-Pandemic Levels, New Edison Research Data Shows

Daily time spent listening at home continued to drop in 2024 from its 2022 peak.

When The New Brand Hits Town Don’t Be ‘Left Behind’

Format and marketplace changes are a good time to be reminded of the opportunity to improve our proven or heritage brands before we get Left Behind by the invaders.

Jacobs Media Announces Plans For ‘Techsurvey 2025’

The survey is scheduled to commence fieldwork in January, building on the success of the 2024 survey, which involved 500 radio stations and garnered responses from over 31,000 participants.

Audacy Names Ray Borelli Senior Vice President of Research and Insights

“Audacy's portfolio of brands and research platform is best in class, and I look forward to working closely with our team and advertising partners to help fuel exponential growth for the business.” 

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Does the SiriusXM-Audacy Deal Actually Help SiriusXM?

Ultimately, I'm not criticizing SiriusXM for signing this deal. I just don't see the clear necessity behind it, at least not yet.

Tesla Guitarist Frank Hannon Talks Dickie Betts Legacy

"If you look at his music, he's one of the greatest unique guitarists. "

ESPN’s First Take Has an Opening, Skip Bayless Is the Answer

"Proven chemistry is difficult to manufacture. ESPN already knows this pairing works. With another opening on First Take, the easiest decision may also be the smartest one."

Tony Reali Reflects on His Journey From ‘Around the Horn’ To Building the ‘Real Deal’

"I use the term irresistible on this show. That’s the moments I’m chasing in this show. It’s the one you can’t resist when it shows up in your feed. You’ve seen it five times in that ten second clip, and you’re still unpacking some of the feelings behind it. That’s what success will look like for me building out a roster of shows bringing those feelings out in different ways."