Tag: Radio Revenue

In total, $721 million has been spent in political advertising during the first six months of 2025.

Salem Media Group noted that its decline was primarily driven by a drop in the broadcast segment. That sector saw a decline of 13.6%, down to $39.8 million.

The biggest driver of that revenue increase was digital audio, as that sector increased by $38.3 million during the quarter.

Station operating expenses declined 2.2% to $22.0 million, reflecting the company’s ongoing efforts to manage costs in a soft local advertising market.

"In a rapidly changing landscape for consumers and local businesses, it has never been more important to embrace transformation and evolution."

Beasley Media Group reported an operating loss of $2 million during the first quarter.

Net losses for Cumulus mounted during the window, as it finished the quarter with a loss of $32.4 million.

"The company is well-positioned to drive further growth for Marketron and our customers. I look forward to what’s next for radio and Marketron.”

Previously the two entities had forecasted that more than $2 billion in ad revenue would be spent with local radio on digital advertising alone.

The Wisconsin Supreme Court race is poised to be the most expensive state supreme court race ever, with already nearly $70 million spent and reserved.