Tag: Radio Strategy

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NFL Faces New Trial Over $4.7 Billion Sunday Ticket Verdict

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The ruling represents another setback for the NFL as it defends its Sunday Ticket distribution model.

Joe Davis, Former Salem Media COO, Dies at 82

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"He was our guide, our anchor, and our greatest supporter. I am a better man and a better father because of his example."

Ernie Johnson Hopes His Retirement Doesn’t Mean the End of Inside the NBA

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"I would hope that they could continue the show in some form. And there are plenty of great studio hosts out there who could do what I do."

Ben Stevens Elevated To Full Time Co-Host of “D-Fish & Decker” at 97.1 The Fan

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"Stevens has been a rotating fill-in host since 97.1 The Fan launched in May."

TikTok Tests Voice Calls, Bringing Back a Classic Radio Tactic

Columns Mike Stern Mike Stern -
"For TikTok, every retained interaction is valuable."

Counting the Ballots on the Dashboard: Turning In-Car Data Into Street-Level Wins

Columns Kevin Callahan Kevin Callahan -
"Lock in every data point, or you leave incredible metrics on the table."

Radio Once Owned Suspense. It’s Time to Reclaim It

Columns Kevin Robinson Kevin Robinson -
"Today, too many stations simply inform instead of intrigue."

Where Radio Can Prepare For 2026 Using Four Important Concepts

Columns Mike Stern Mike Stern -
"Hopefully, these four trends are things you can incorporate into your planning for the coming year"

Have Radio Programmers Lost Sense of How To Motivate Their Talent?

Columns John Mamola John Mamola -
"You’ll be surprised how creative and motivated people get with a sense of understanding, instead of another meeting or a cheap cake"

Why Classic Rock Stations Must Embrace Community-Building

Columns Mike Stern Mike Stern -
Can a Classic Rock radio station create a community of fans that will help expand awareness of the brand beyond the existing cume and potentially reach younger fans of Classic Rock?

Sharing Your Station’s Strategy And Tactics

Columns Bob Lawrence Bob Lawrence -
Many programmers and brand managers do not take the time necessary to offer true explanations of their strategy and tactics to sellers, nor are they aware of the challenges sellers face every day.
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Joe Davis, Former Salem Media COO, Dies at 82

Business 0
"He was our guide, our anchor, and our greatest supporter. I am a better man and a better father because of his example."

Ernie Johnson Hopes His Retirement Doesn’t Mean the End of Inside the NBA

Sports 0
"I would hope that they could continue the show in some form. And there are plenty of great studio hosts out there who could do what I do."

Ben Stevens Elevated To Full Time Co-Host of “D-Fish & Decker” at 97.1 The Fan

Sports 0
"Stevens has been a rotating fill-in host since 97.1 The Fan launched in May."

Borrell Associates: Digital Advertising Will Reach 80% of Local Ad Spending by 2030

Business 0
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."