“I feel such responsibility, and it definitely has its level of stress, but I just think the excitement and the adrenaline just keep me so focused on doing what I've got to do.”
Make talent your bottom building block of the programming pyramid and encourage them to be ambassadors of your station’s brand while building their brand within your system.
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."