Tag: social media

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ESPN’s Latest Layoffs Continue the Slow Death of Sports Media’s Middle Class

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"After 30 years in sports media, the most valuable lesson I've learned is also the simplest. The audience falls in love with people. The business falls in love with numbers, and the numbers always win."

The Subscription Question Hanging Over SiriusXM’s Deal With Audacy

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"The real challenge isn't adding great content. It's convincing consumers to change habits they've spent years developing. Netflix is learning in real time that paying for exclusive access to content people already enjoy elsewhere doesn't automatically persuade them to open their wallets. SiriusXM now faces a similar test."

92.5 WXTU’s Nicole Michalik Discusses Crossing Over From Pop to Country

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"If vinyl records can have a sexy comeback so can radio."

Discovery Channel’s Shark Week Holds a Radio Strategy Secret

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Shark Week works because it's built, engineered, and marketed

Social Media Surpasses TV as Preferred Avenue for News Consumption, New Data Shows

Business BNM Staff BNM Staff -
Six separate apps saw double-digit usage rates, up from only two we saw a decade ago.

Why the NBA Must Address Their Adversary From Within

Columns John Mamola John Mamola -
"NBA Media must also be better for the league it covers, because their words matter and make more impact when you choose your spots instead of burning the house down from within"

Robert Griffin III, Ryan Clark Get Personal During Social Media Back-And-Forth

Television BSM Staff BSM Staff -
“There’s a line you don’t cross in life and Ryan Clark sprinted past it."

How Phil Mackey Digitally Evolved Sports Radio Into SKOR North

Features John Mamola John Mamola -
“We've got to think more about content and brand across all of the platforms, even if radio remains our core business and our legacy business.”

Radio: The Original Social Media And Community Centerpiece

Columns Ken Johnson Ken Johnson -
Radio shared comments live on the air, broke news in real time, reviewed movies and TV shows, and introduced audiences to new music.

ESPN Analyst Lee Corso Announces Retirement: Sports Media Reacts

Television BSM Staff BSM Staff -
"Corso, who turns 90 in August, has been a fixture on College GameDay since its debut in 1987."

The Generational Top 40 Gap: Why Your Radio Station Is Bleeding Listeners

Columns BMM Staff BMM Staff -
"The real problem isn't age, it's arrogance."

Should You Be Programming for YouTube Over Radio?

Columns Demetri Ravanos Demetri Ravanos -
"No one is just going to abandon their air signal in favor of making content in ten minute chunks, but ten minute chunks may have more value than the full hours they come from."

How News/Talk Radio Professionals Can Make Social Media Work for Them

Columns Peter Thiele Peter Thiele -
The social media space seems often that it is out of whack with the format. This could not be more wrong.

What if Sports Radio Had Annual Owners’ Meetings Like the NFL?

Columns Dave Greene Dave Greene -
What if the best minds in programming, sales, marketing, and tech got together every year and said, “What needs to change?” And then—here’s the key part—we actually changed it.
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The Subscription Question Hanging Over SiriusXM’s Deal With Audacy

Columns 0
"The real challenge isn't adding great content. It's convincing consumers to change habits they've spent years developing. Netflix is learning in real time that paying for exclusive access to content people already enjoy elsewhere doesn't automatically persuade them to open their wallets. SiriusXM now faces a similar test."

92.5 WXTU’s Nicole Michalik Discusses Crossing Over From Pop to Country

Features 0
"If vinyl records can have a sexy comeback so can radio."

Discovery Channel’s Shark Week Holds a Radio Strategy Secret

Columns 0
Shark Week works because it's built, engineered, and marketed

New Game Lets Radio Pros Win the Ratings War

Features 0
"The way that the game is developed, the FCC ownership regulations match the time. It gradually loosens to what we have today,"