Tag: social media

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ESPN’s Latest Layoffs Continue the Slow Death of Sports Media’s Middle Class

"After 30 years in sports media, the most valuable lesson I've learned is also the simplest. The audience falls in love with people. The business falls in love with numbers, and the numbers always win."

The Subscription Question Hanging Over SiriusXM’s Deal With Audacy

"The real challenge isn't adding great content. It's convincing consumers to change habits they've spent years developing. Netflix is learning in real time that paying for exclusive access to content people already enjoy elsewhere doesn't automatically persuade them to open their wallets. SiriusXM now faces a similar test."

92.5 WXTU’s Nicole Michalik Discusses Crossing Over From Pop to Country

"If vinyl records can have a sexy comeback so can radio."

Discovery Channel’s Shark Week Holds a Radio Strategy Secret

Shark Week works because it's built, engineered, and marketed

4 Tips on How to Handle Social Media As a Media Member and On-Air Talent in 2025

Ask yourself: what is the benefit of arguing with a troll? The answer is nothing.

Key TikTok Executive Resigns Before Upcoming Ban Deadline

"I have decided its best to streamline under one department lead and will be scaling back my day-to-day role to an advisory one.”

Dan Bernstein Firing Addressed by 670 The Score Marshall Harris, Leila Rahimi

“No one host is bigger than the station and the institution itself,”

ESPN Social Becomes First Sports Media Brand to Attain 1 Billion Actions in Single Month

The data takes into account combined actions from users across Facebook, Instagram, X and TikTok.

Elon Musk: X Issues on Monday Due to ‘Massive Cyber Attack’

"We get attacked every day, but this was done with a lot of resources."

Social Studies: Sarakshi Rai, The Hill

"We really believe in the trial-and-error approach because we want to be accessible to our readers and our audiences on whichever platform they're at."

Social Studies: Blake Thompson and Jennifer Sievertsen, Ramsey Solutions

"We found that we can do content on social in such a short form with just the highlights of what we do in a long-form setting to hook people."

Social Studies: Elly Rowe, WTOP

When you think about platforms like TikTok, YouTube, or Instagram, those platforms really prioritize that video content, and it jump-starts the algorithm in a way that allows more visibility to all of our content.

Sports Radio’s Mistake From the User Generated Content Boom

“When everything’s a math problem, creativity and quality don’t matter. If creativity and quality don’t matter, then why employ anyone at all?”

Social Studies: Aaron Spielberg, OutKick

"We're not necessarily always playing on the same field, so we have to really navigate and figure out what it is that we can do and can't do."

Popular

The Subscription Question Hanging Over SiriusXM’s Deal With Audacy

"The real challenge isn't adding great content. It's convincing consumers to change habits they've spent years developing. Netflix is learning in real time that paying for exclusive access to content people already enjoy elsewhere doesn't automatically persuade them to open their wallets. SiriusXM now faces a similar test."

92.5 WXTU’s Nicole Michalik Discusses Crossing Over From Pop to Country

"If vinyl records can have a sexy comeback so can radio."

Discovery Channel’s Shark Week Holds a Radio Strategy Secret

Shark Week works because it's built, engineered, and marketed

New Game Lets Radio Pros Win the Ratings War

"The way that the game is developed, the FCC ownership regulations match the time. It gradually loosens to what we have today,"