Tag: social media

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ESPN’s Latest Layoffs Continue the Slow Death of Sports Media’s Middle Class

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"After 30 years in sports media, the most valuable lesson I've learned is also the simplest. The audience falls in love with people. The business falls in love with numbers, and the numbers always win."

The Subscription Question Hanging Over SiriusXM’s Deal With Audacy

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"The real challenge isn't adding great content. It's convincing consumers to change habits they've spent years developing. Netflix is learning in real time that paying for exclusive access to content people already enjoy elsewhere doesn't automatically persuade them to open their wallets. SiriusXM now faces a similar test."

92.5 WXTU’s Nicole Michalik Discusses Crossing Over From Pop to Country

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"If vinyl records can have a sexy comeback so can radio."

Discovery Channel’s Shark Week Holds a Radio Strategy Secret

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Shark Week works because it's built, engineered, and marketed

Consultant’s Corner: Lori Lewis – Lori Lewis Media

Consultants Corner Jeff Lynn Jeff Lynn -
“Social Media is not about volume, it's about differentiation” – Lori Lewis.

A Sobering Social Media Reminder Talk Radio Hosts Should Never Forget

Columns Perry Michael Simon Perry Michael Simon -
The platforms are the ones using your opinion to make money (and train their AI engines). You get to think that your value is measured by the number of followers and likes you accumulate.

Fox News Digital Ends 2024 As Top News Brand in Several Metrics

Business BNM Staff BNM Staff -
On social media, Fox News was the most engaged brand with 404.4 million total social interactions, up 34%.

Supreme Court Upholds TikTok Ban, App to Face U.S. Extinction Unless Sold by ByteDance

Business BNM Staff BNM Staff -
A sale of the social media app would need to be approved by China, with experts alleging that would be an unlikely outcome.

Wanted: Young, Hard Working Content Creators

Columns Dave Greene Dave Greene -
As I talk to Market Managers and Program Directors, one of the things I often hear about is how difficult it is to find good, young talent.

Mark Zuckerberg is the Latest Example of What Conservative Media Continually Gets Wrong

Columns Garrett Searight Garrett Searight -
Mark Zuckerberg has been at or near the top of the enemy list for conservative media members for nearly a decade. One change shouldn't magically put him in your good graces.

Facebook Ending Third-Party Fact-Checking, Moves to Community Notes

Business BNM Staff BNM Staff -
"The intention of the program was to have these independent experts give people more information about the things they see online .... That’s not the way things played out."

Rethinking Social Media in 2025

Columns Demetri Ravanos Demetri Ravanos -
“To understand how to shape a social media strategy, you first have to accept a reality. These platforms are not designed to help your business.”

TikTok Ban Isn’t About Free Speech, It’s About Ending Media Warfare

Columns Krystina Alarcon Carroll Krystina Alarcon Carroll -
Social media algorithms are not speech. They are manipulative tools being used to keep you scrolling and addicted to your phone/apps.

TikTok Releases Statement About Future After Court Rules App Can Be Banned in United States

Business BNM Staff BNM Staff -
If ByteDance fails to sell TikTok by January 19, the law would require app store companies, such as Apple and Google, and internet hosting providers to stop supporting the app.
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The Subscription Question Hanging Over SiriusXM’s Deal With Audacy

Columns 0
"The real challenge isn't adding great content. It's convincing consumers to change habits they've spent years developing. Netflix is learning in real time that paying for exclusive access to content people already enjoy elsewhere doesn't automatically persuade them to open their wallets. SiriusXM now faces a similar test."

92.5 WXTU’s Nicole Michalik Discusses Crossing Over From Pop to Country

Features 0
"If vinyl records can have a sexy comeback so can radio."

Discovery Channel’s Shark Week Holds a Radio Strategy Secret

Columns 0
Shark Week works because it's built, engineered, and marketed

New Game Lets Radio Pros Win the Ratings War

Features 0
"The way that the game is developed, the FCC ownership regulations match the time. It gradually loosens to what we have today,"