Tag: social media

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ESPN’s Latest Layoffs Continue the Slow Death of Sports Media’s Middle Class

"After 30 years in sports media, the most valuable lesson I've learned is also the simplest. The audience falls in love with people. The business falls in love with numbers, and the numbers always win."

The Subscription Question Hanging Over SiriusXM’s Deal With Audacy

"The real challenge isn't adding great content. It's convincing consumers to change habits they've spent years developing. Netflix is learning in real time that paying for exclusive access to content people already enjoy elsewhere doesn't automatically persuade them to open their wallets. SiriusXM now faces a similar test."

92.5 WXTU’s Nicole Michalik Discusses Crossing Over From Pop to Country

"If vinyl records can have a sexy comeback so can radio."

Discovery Channel’s Shark Week Holds a Radio Strategy Secret

Shark Week works because it's built, engineered, and marketed

Has the NBA Done Enough To Justify Fans Paying More To Watch

"NBA fans will pay more this season and jump through more hoops than ever before for a product that’s simply not improving"

‘The Pat McAfee Show’ Achieves Over a Billion Views on Social Media in September

"Our main goal is to celebrate sports and its athletes. It’s cool to know that sports fans seemingly like what we’re doing"

20% of U.S. Adults Get News From TikTok, New Pew Research Data Shows

In 2020, only 22% of TikTok users said they were getting news on the platform. However, that figure has grown to 55% of all users in 2025.

Why X (Twitter) Dies Without Sports Media Involvement

"It isn’t a free speech platform. It’s a cesspool and it’s time for sports media brands to say goodbye"

Are Sports Radio Stations Fully Prepared for the Unexpected?

"If sports radio adapted during COVID to address audience shifts toward on-demand and visual content, it can adapt now to ensure live talent are safe during events"

Ken Rosenthal Apologizes for Accidental Incident With Milwaukee Brewers Photographer

"Afterward, I went up to Scott, whom I’ve worked with in pits before over the years, and I apologized, and I apologized profusely"

Toast to 10: The 10 Most Important Columns I’ve Written Since 2015

"These are the 10 most important columns I've written since this brand launched in 2015."

Why Adam Silver Is Right Where Sports Media Outrage Is Wrong

"Silver’s comments may have seemed tone-deaf, they reflect the reality of who the league serves—and it’s not always the fan"

What Barstool Sports’ Anniversary Should Teach Sports Radio Talent

"The message for sports radio talent is urgent: adapt or risk obsolescence. Use the tools available. Promote and amplify your message. Get social. Your niche doesn’t live on your timeline—it lives on your audience’s"

Sports Media Reacts To Commercial Insertion Into RedZone

"Sports media online shared their reaction to the news of commercials being included full time in RedZone programming"

Popular

The Subscription Question Hanging Over SiriusXM’s Deal With Audacy

"The real challenge isn't adding great content. It's convincing consumers to change habits they've spent years developing. Netflix is learning in real time that paying for exclusive access to content people already enjoy elsewhere doesn't automatically persuade them to open their wallets. SiriusXM now faces a similar test."

92.5 WXTU’s Nicole Michalik Discusses Crossing Over From Pop to Country

"If vinyl records can have a sexy comeback so can radio."

Discovery Channel’s Shark Week Holds a Radio Strategy Secret

Shark Week works because it's built, engineered, and marketed

New Game Lets Radio Pros Win the Ratings War

"The way that the game is developed, the FCC ownership regulations match the time. It gradually loosens to what we have today,"