Tag: Sports Radio Sales

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Zach Sang Returns Broadcast Radio KMVQ San Francisco

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Zach Sang Returns to Broadcast. He joins Connoisseur Media's...

How Armstrong & Getty Built a Show by Refusing to Sound Like Anyone Else

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"I think we decided very early in our careers — decades ago — that we were going to do it our way. And if we failed, we would never wonder, 'Gosh, I wonder what would happen if we'd done it our way.'"

20 Brands In 20 Days: Brian Michel, KYGO & KOSI, Denver

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"What you can't do is create for the community unless you really are part of it and have lived it."

The Industry According To: Frank Kramer, KLOS/Los Angeles

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"As much as we have fun in our ridiculousness, the fact that our community comes together to support each other and we are that conduit gives the show and myself more purpose and satisfaction."

The Thin Mint of Effort Radio Ad Sales Strategy

Columns Jeff Caves Jeff Caves -
The Thin Mint Strategy is a recipe for success, and once you have just one, you will finish the box before you know it!

How Radio Sellers Can Be the Solution For Small Business Owners

Columns Jeff Caves Jeff Caves -
In the face of these challenges, putting on a positive perspective can become a guiding light for SMBs.

How Radio Sellers Can Beat the ‘What’s In It For Me’ Question

Columns Jeff Caves Jeff Caves -
We often get caught up in showcasing the bells and whistles of our stations—the audience reach, the sophisticated technology, and the awards we've earned -- that we don't answer essential questions.

Customer-Centric Strategy For Reaching Radio Ad Buyers

Columns Jeff Caves Jeff Caves -
This strategy will only take 30 seconds of research before your next discovery or cold sales call.

Radio Sales Reps: This Survey is For You

Columns Jeff Caves Jeff Caves -
You can be a part of the solution and contribute to improving the media sales business.

How to Supercharge Radio Ad Sales with Data, Proof, Testimonials

Columns Jeff Caves Jeff Caves -
The power of data, proof, and testimonials is a potent cocktail. Down it for better-targeted outreach.

What Can the iPhone Teach us About the Future of Radio Sales?

Radio Jeff Caves Jeff Caves -
"Jobs gave a masterclass in salesmanship. He didn't just sell a product; he sold a vision of the future."

Maybe It’s Time to Hire a Personal Assistant

Columns Jeff Caves Jeff Caves -
"A well-matched assistant can be the key to your productivity, allowing you to focus on what you do best: building relationships and closing deals."

Embrace Change And Keep Thriving in Sales

Columns Jeff Caves Jeff Caves -
"Many challenges can impact your career significantly if you don’t roll with the punches."

How Do You Deliver Your Station’s Bad News To Your Clients?

Columns Jeff Caves Jeff Caves -
"As a sports radio seller, you hold the key to managing these situations and staying in front of the competition."
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How Armstrong & Getty Built a Show by Refusing to Sound Like Anyone Else

Features 0
"I think we decided very early in our careers — decades ago — that we were going to do it our way. And if we failed, we would never wonder, 'Gosh, I wonder what would happen if we'd done it our way.'"

20 Brands In 20 Days: Brian Michel, KYGO & KOSI, Denver

20 Brands in 20 Days 0
"What you can't do is create for the community unless you really are part of it and have lived it."

The Industry According To: Frank Kramer, KLOS/Los Angeles

Features 0
"As much as we have fun in our ridiculousness, the fact that our community comes together to support each other and we are that conduit gives the show and myself more purpose and satisfaction."

Why Netflix Can’t ‘Netflix’ The Field Of Dreams Game

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"Netflix has spent its first MLB season attempting to prove it can create a live sports event that feels different. Now, it has an opportunity to prove it understands something equally important: Different doesn’t always mean more."