Tag: Sports Radio Sales

Browse our Latest articles!

Why Pat McAfee On Monday Night Countdown Will Outshine Every Network’s 2026 Football Moves

0
"With a potential $60 million-$65 million annual extension reportedly waiting in the wings, ESPN is clearly wanting to make a significant investment in his future. Whether you love McAfee, tolerate him or cannot stand him, there is little denying his ability to generate attention."

Howard Stern’s HBO Max Deal Is a Win for Everyone Involved

0
Audio built Stern's legend, yet television extends it to a generation that discovers shows through streaming platforms rather than satellite dials.

When Artists Die: Streaming Data Tells the Story

0
"The genuine shock of losing someone whose voice shaped your entire life. That can't be planned. That's real."

Salem Media’s Allen Power Reflects on 50-Year Radio Career Before Retirement

0
"It's bittersweet. What I will do is just be grateful. I'll be grateful for the 26 years with Salem, and the 50 years in the business, and the wonderful people that I've worked with."

Radio Is Not Dead Yet

Columns Jeff Caves Jeff Caves -
"Traditional ads-TV, Radio, and Print- break through the digital clutter. Additionally, the decline in third-party cookies for digital purposes is causing ad ineffectiveness."

Sports Radio Can Be The Search Engine In B2B Marketing

Columns Jeff Caves Jeff Caves -
"Sports stations' ability to deliver B2B results is one of my favorite format attributes, and creating opportunities for new connections for businesspeople is critical for employee and C-level buy-in."

What Can Radio Learn From Google Ads?

Columns Jeff Caves Jeff Caves -
"In 2020, Google Ads billed $147 billion. Radio collectively billed under $10 billion"

What Can Sellers Learn From Tiger Woods?

Columns Jeff Caves Jeff Caves -
"If the GOAT can keep swinging and missing, putting himself out there and showing up, can't you?"

Study: Sports Radio Provides Most Attentive Audience For Advertisers

Radio BSM Staff BSM Staff -
"Radio also showed the highest audience retention through commercials."

Chad Corey Is Finally Moving Up

Columns Jeff Caves Jeff Caves -
"Two heads are always better than one, and more than ever, creative ideas and customer service are the number one priority for our advertising partners."

The BSM Top 5 National Radio Shows for Local Sales Reps to Sell

Columns Jeff Caves Jeff Caves -
No shows were rated that don't air on radio nationally on either Fox, CBS, or ESPN.

How Good Can iHeart’s AdBuilder Solution Be?

Columns Jeff Caves Jeff Caves -
"It was slick, I admit."

The Six B2B Buying Jobs A Client Has To Do

Columns Jeff Caves Jeff Caves -
"We can focus on what we can control, and that is direct buyers most often. And we can do a better job of understanding how to assist our clients through their buying process best."

Spelling Out Thanksgiving For Sellers: 2021 Edition

Columns Jeff Caves Jeff Caves -
"A more positive attitude will come over you when you consider what is going right, not wrong."
1...456...12Page 5 of 12

Popular

Howard Stern’s HBO Max Deal Is a Win for Everyone Involved

Columns 0
Audio built Stern's legend, yet television extends it to a generation that discovers shows through streaming platforms rather than satellite dials.

When Artists Die: Streaming Data Tells the Story

Columns 0
"The genuine shock of losing someone whose voice shaped your entire life. That can't be planned. That's real."

Salem Media’s Allen Power Reflects on 50-Year Radio Career Before Retirement

Features 0
"It's bittersweet. What I will do is just be grateful. I'll be grateful for the 26 years with Salem, and the 50 years in the business, and the wonderful people that I've worked with."

How Freezing Cold Takes Turned Sports’ Worst Predictions Into An Entertainment Phenomenon

Features 0
"I was only going to use it to mess with people. I did not plan on it being big at all. But it lends to what I do, which is find stuff. And because it’s sports, it makes it that much better for me."