Tag: Sports Radio Sales

Browse our Latest articles!

Audacy Announces SportsRadio 610 Rebranding As 95.7 The Fan Beginning August 13

0
"Sports Radio 610, we're growing. You heard it in the promo, and you're going to hear it a lot from us as we get to this August 13th date, and as we go beyond it. We're becoming louder, clearer, and better than ever."

Jemele Hill: Journalism Continues To Be Phased Out In Sports Broadcasting

0
"In an attention economy, what matters is who can draw the attention. Sometimes it doesn't matter often whether it's good attention or bad attention. If you can captivate audience, that is what your biggest selling point will be."

KBAY Bay Country Moves to 98.5 FM Officially

0
"The San Francisco Bay Area has long been underserved by a major country station, and we're ready to fill that void,"

CBS News Names Mike Pesca Podcast Editorial Director

0
He contributed to The Free Press, the publication founded, overseen, and later sold to CBS News by Bari Weiss.

You Need A Little Devil In You To Prospect Properly

Columns Jeff Caves Jeff Caves -
"Jones thinks it is impossible to prospect more than 18 customers, and I agree with him."

Do It Yourself: Start Selling Home Improvement

Columns Jeff Caves Jeff Caves -
Audio consumers, either radio or podcast listeners, turn out to be “massive spenders” in the home improvement category.

Need A Big Sales Idea For Q1? How About Losing Weight?

Columns Jeff Caves Jeff Caves -
"Have an official launch party complete with a Last Supper and unveil your incentive program."

How Can Radio Get Serious About Lead Generation?

Columns Jeff Caves Jeff Caves -
"With so many new sales reps quitting the business because of this activity, why hasn't the radio industry embraced hiring an in-house expert at lead generation or outsourced the task?"

What Did Dave Greene Learn And Why Is He Done With Corporate Radio?

Columns Jeff Caves Jeff Caves -
"The hardest part of being a manager is that you have to suppress all of your emotions and always put on a positive face"

What Happens When Quarter Hours Turn Into Minutes?

Columns Jeff Caves Jeff Caves -
"Can you believe a cost-per-minute efficiency is likely coming to radio?"

What Can Radio Do To Save Sales Jobs?

Columns Jeff Caves Jeff Caves -
"We have lost trust, and without a radical turnaround, we will continue to do so."

Sell Smarter, Go Vertical

Columns Jeff Caves Jeff Caves -
"Once you are in the door of a vertical prospect, the rest is easy."

The Tricky Balance Of A Sales Budget

Columns Jeff Caves Jeff Caves -
The budget is almost due for 2022, are you due for the budget?

You Can Turn P1 Listeners Into Clients

Columns Jeff Caves Jeff Caves -
"There is a lot of gold when you mine amongst the P1 Listeners for your station."
1...567...12Page 6 of 12

Popular

Jemele Hill: Journalism Continues To Be Phased Out In Sports Broadcasting

Sports 0
"In an attention economy, what matters is who can draw the attention. Sometimes it doesn't matter often whether it's good attention or bad attention. If you can captivate audience, that is what your biggest selling point will be."

KBAY Bay Country Moves to 98.5 FM Officially

Music 0
"The San Francisco Bay Area has long been underserved by a major country station, and we're ready to fill that void,"

CBS News Names Mike Pesca Podcast Editorial Director

News 0
He contributed to The Free Press, the publication founded, overseen, and later sold to CBS News by Bari Weiss.

Cam Newton Thankful for ESPN Experience: “Don’t Feel Sorry for Me. This Is a Part of the Industry.”

Sports 0
"You will not make me hate my experience with ESPN. What I've been able to garner with the face of sports media in Stephen A. Smith is something that I'll take to my grave."