The Sinclair Broadcast Group have reached an agreement to buy the Tennis Channel for $350 million dollars.
Baltimore-based Sinclair presently own 171 stations which operate in 81 markets across America, but the acquisition of the Tennis Channel is their biggest move yet.
Programming on the Tennis Channel includes all four Grand Slam events plus the ATP and WTA Tours, the Davis and Fed Cups, and a number of original programs. Financially though, the network has been operating at a loss of $200 million dollars. The Sinclair Group believes they can fix that.
Credit to Sports Pro Media who originally reported this story
Jason Barrett is the Founder and CEO of Barrett Media. The company launched in September 2015 and has provided consulting services to America’s top audio and video brands, while simultaneously covering the media industry at BarrettMedia.com, becoming a daily destination for media professionals. Prior to Barrett Media, Jason built and programmed 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He was also the first sports programmer for SportsTalk 950 in Philadelphia, which later became 97.5 The Fanatic. Barrett also led 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY, and worked on-air and behind the scenes at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years at ESPN Radio in Bristol, CT producing ‘The Dan Patrick Show’ and ‘GameNight’. JB can be reached on Twitter @SportsRadioPD or by email at Jason@BarrettMedia.com.
