Thanksgiving weekend is getting another NFL game.
Per a report from John Ourand of Sports Business Journal, Amazon’s Prime Video will add an exclusive game on Black Friday to their NFL package, beginning with the 2023 season.
Amazon, the largest retailer in the world, is expected to pay in the neighborhood of $100 million for this single game on Black Friday, one of the largest retail days on the calendar.
The NFL’s antitrust exemption prohibits the league from broadcasting games in primetime on Fridays during November, so, in all likelihood, it will be an afternoon game.
It has long been speculated this was on the table for Prime Video. Football Morning in America’s Peter King deduced the possibility was more probable than not when Prime Video became a player for NFL rights.
