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Disney Stock Surges Following Report of Direct-to-Consumer ESPN Plans

ESPN is reportedly planning to launch a direct-to-consumer subscription service that would make cable subscriptions unnecessary for fans that want to watch the network. Stock in parent company Disney surged Thursday amid the various reports on the decision.

Forbes reported Thursday that Disney saw over 1% in gains as a result, rising the price per share to $93.98.

While ESPN+ remains an option for sports fans to watch out of market MLB and NHL games live, subscribers still don’t have access to watch ESPN programming or game broadcasts live. The new service would allow subscribers to watch NBA and NFL broadcasts live like they would if they had a cable or satellite subscription.

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An ESPN streaming service has long been rumored. This puts us one step closer. No information on a launch date, pricing, or specifics on what’s included in a subscription, is available.

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