The spring ratings book for 101 ESPN in St. Louis delivered top ten finishes for the quarter in the target demo of Men 25-54.
In weekday prime (M-F 6a-7p), 101 ESPN generated a 4.7 share to finish tied for 7th. For the full week (M-Su 6a-Mid), they delivered a 3.8, earning a tie for 10th overall.
The station’s top performance for the quarter came in afternoon drive. The Fast Lane featuring Anthony Stalter and Jamie Rivers led the way with a 7 share. That was good enough to help the PM drive team earn a tie for 3rd place.
Moving to mornings, The Opening Drive with Randy Karraker, Carey Davis and Brooke Grimsley came in 9th from 7a-10a. The show pulled a 3.4 share for the book.
The midday picture looked similar to morning drive. Tim McKernan’s The Balloon Party was 9th with a 4.1 share from 10a-11a. 101’s second midday program, BK & Ferrario with Brandon Kiley and Alex Ferrario turned in a 4.6 share, which also placed them 9th from 11a-2p.
Data for 590 The Fan was not available this quarter.
