Former National Basketball Association point guard Jeff Teague is bringing his Club 520 podcast to The Volume, a digital sports media platform started by Colin Cowherd, specifically under Shannon Sharpe’s Shay Shay Media venture. Teague launched the podcast alongside Brandon Hendricks and DJ Wells and will record two to three episodes per week covering the NBA and culture. The podcast will be available for consumers to listen to on all podcast platforms and will also be available on social media channels as well. News of the transaction was first reported by Kyle Koster of The Big Lead, a website started by Sharpe’s former FOX Sports colleague and Cowherd’s current co-host of The Herd, Jason McIntyre.
Cowherd and Sharpe became business partners in August when Sharpe announced that he would be bringing his popular Club Shay Shay podcast to The Volume platform. Additionally, Sharpe is working to develop new shows and sign additional talent under the Shay Shay Media brand as part of the agreement.
“I’m happy to have Jeff Teague and the Club 520 podcast be part of Club Shay Shay and The Volume,” Sharpe said. “We are excited to work with Jeff, Brandon, DJ and Mike.”
The Volume has a variety of podcast offerings in addition to Cowherd and Sharpe’s individual programs, including The Draymond Green Show and The Richard Sherman Podcast. Cowherd estimates the value of the company to be $100 million, as it has accumulated over 2.5 million YouTube subscribers and garnered 330 million downloads on 2 billion impressions last year. Sharpe also hosts the new podcast, Nightcap with Unc and Ocho, alongside Chad Johnson, and is averaging more than 2 million weekly views on YouTube and 12 million weekly views on social media channels.
Teague is the latest acquisition from the burgeoning company, and he brings his knowledge and expertise after playing 12 seasons in the NBA and winning an NBA championship in 2021. He spent a majority of his career with the Atlanta Hawks as its starting point guard before playing for a variety of teams to conclude his time in the Association. The new partnership excites Teague and is something he hopes will help augment the growth of the platform.
“We are huge fans of what Shannon and The Volume have been building,” Teague said. “It’s the perfect platform to take Club 520 to the next level.”
