Despite it being a complete blowout in the end, America tuned in en masse to watch the Washington Commanders/Dallas Cowboys game on Thanksgiving Day on CBS.
The Cowboys game on Thanksgiving is typically the most-watched NFL game of the year behind the Super Bowl, and that was no different last week. The broadcast averaged 41.438 million viewers, peaking at 44.265 million, putting it firmly in second place behind Super Bowl LVII in February on FOX.
The game was also the most-streamed regular season on Paramount+ ever.
The average of 41.4 million also made it the NFL’s third-largest regular season viewing audience on record behind last year’s Cowboys Thanksgiving game and Giants/49ers in 1990.
No figures for the Packers/Lions games in the early window on FOX were available, but 49ers/Seahawks on Thanksgiving Night on NBC averaged 26.3 million, peaking at 30.2 million.
