Recently at the Barrett Sports Media Summit in New York, CBS Sports Radio morning host Maggie Gray hosted a panel discussion entitled Winning in the Windy City. The segment featured 670 The Score VP and brand manager and BetQL Network VP Mitch Rosen along with Good Karma Brands and ESPN 1000 Director of Content Danny Zederman.
While the two are direct competitors in the Chicago market, Gray established they have known each other for a long time and met when both were working for The Score over 20 years ago.
Rosen described it as “Friendly competition. I still wake up every morning thinking how we’re going to beat the hell out of WMVP in content, but it’s a friendly competition.”
Gray then asked Zederman to talk about his station’s approach and what their mission is each day. Zederman replied, “Our mission is simple, just to provide the best content we possibly can for our fans. Every day when we go on the air, the goal is to keep ears and get eyes on us and to entertain the fans, make sure we are satisfying our partners and keeping our teammates happy.”
As he continued, Zederman gave a very memorable and important quote. “I’d love to say that I think about what The Score is doing every day but if you look around this room, not only is The Score our competition, and obviously that’s natural competition because they’re in Chicago, but in this day and age with the access to the content that we have, everyone in this room is competing for eyes and ears with me. So, the only thing we can do in Chicago is to say, ‘hey, what are we doing to put the best content out there that is going to make our fans happy and, in the end, satisfy our partners?'”
Several other important topics were discussed, including the two stations both living on the AM dial in Chicago. To watch the full session and all of the other conversations that took place at the BSM Summit in New York, click here.
