Clay Travis has long had an entrepreneurial spirit. After launching OutKick, he sold the outlet to Fox in 2021. He believes owning your business is imperative for content creators.
On Tuesday, Travis announced that he — in conjunction with his news/talk radio co-host Buck Sexton — had launched a new coffee company. Crockett Coffee — named after American folk hero Davy Crockett is “coffee for people who believe America is the greatest country in world history,” said Travis.
He went on to discuss the importance of business ownership.
“It’s important for content creators to also own their own businesses to fight back against woke, cancel culture. It makes you uncancellable,” Clay Travis wrote. “I couldn’t have said everything I’ve said without having owned (OutKick).”
Clay Travis joked that the company was likely going to fare better than his previous business endeavor with OutKick which involved attempting to sell college sports team-colored pants.
