830 WCCO recently raised more than $85,000 for NMDP, formerly Be The Match and the National Marrow Donor Program, in honor of midday host Jordana Green celebrating the second anniversary of receiving her life-saving donation.
Green met face-to-face with the 27-year-old man who made a stem cell donation that treated Green’s leukemia in 2022. It was the first time the radio host had met her donor, with families of the two spending the reminder of the day together after the 12-hour radiothon. The on-air event at Audacy Minneapolis included more auctions for 25 unique experiences for donors to bid on.
“What a day of uplifting stories about life-saving transplants, combined with so many creative one-of-a-kind experiences auctioned off all in support of our amazing partners at NMDP!” said 830 WCCO Brand Manager and Program Director Brad Lane. “We are so humbled and grateful for our listeners’ incredible generosity. This cause hits close to home for us, and I couldn’t think of a better way to honor our friend, teammate, and blood cancer survivor, Jordana!”
“Our partnership with 830 WCCO advances our mission to save lives through cell therapy,” added NMDP Chief Advancement Officer Joy King. “We will create a world where every patient can receive cell therapy through events like this. These funds accelerate progress by funding research to improve patient outcomes and expand access to medical care by addressing financial barriers.”