104.5 WOKV Director of Branding and Programming Jim Graci has announced that after more than five decades in radio, he’s retiring.
In addition to leading the Jacksonville news/talk brand for the past two years, Graci also spent nearly a decade as the Brand Manager of both KDKA Newsradio and 93.7 The Fan in Pittsburgh. He also previously served as the Program Director of Dallas news/talk station 570 KLIF.
Additionally, Jim Graci served as the Public Address Announcer for a pair of NBA franchises during his career, working for both the Seattle Supersonics and the Atlanta Hawks.
“After 50 years in the most spectacular communications medium there is, it’s time to call it a career,” Graci wrote in a post to social media. “I have too many people to thank who have helped me, coached me, took me under their wing, and guided me. Their tutelage allowed me to work at some of the greatest radio stations in the country. I have tried to ‘pay it forward’ by coaching and programming for the last 20 years, working with incredibly talented communicators, who continue to positively affect our lives whenever you turn the radio on.”
Graci concluded that radio has opened many doors for him, like his work as an NBA public address announcer, and joked that his career led him to a guest spot on the TV sitcom Frazier.
“It’s been a wonderful life. Now, it’s time for the next chapter!,” the longtime radio leader said.
