YouTuber Adam Reader is partnering with Skyview Networks for a new weekly Classic Rock Show.
Collaborating with Hubbard Radio Chicago, “Classic Rock U” is gearing up to launch on three radio stations in October: WDRV (97.1 The Drive)/Chicago, KSHE/St. Louis, and KSLX /Phoenix.
Hosted by Reader, who has over one million subscribers on his YouTube channel “Professor of Rock,” the weekly four-hour program will feature a mix of music and in-depth conversations with rock musicians from the 1960s to the 90s
Reader said, “As a kid growing up in a small town in Idaho, my dad raised me on Rock ‘N’ Roll, and like many Gen-Xers, Classic Rock radio and MTV, when they used to play music, were my windows to the world. I listened to Casey Kasem’s American Top 40 countdown every week and was dazzled by the stories behind the songs and the artists who created them. It was such an education. Music has always been an anchor of my soul, so this a dream come true to continue the tradition of playing the songs, sharing the stories and honoring the artists that have created the soundtracks of our lives.”
Keith Hastings, WDRV Brand & Content Director, added, “This is incredibly fresh Classic Hits and Classic Rock content that combines the powers of radio with a YouTube star. “Classic Rock U” allows Adam’s exclusive interviews and rich storytelling to be featured between the songs themselves in a highly compelling show that jumps out of the speakers.”
