The 2025 BSM Summit presented by Point to Point Marketing comes to Chicago for the first time as a live event on May 8-9, 2025. All prior shows before a live audience have taken place in New York City and Los Angeles. Chicago though is where we actually tested the concept of a two-day Summit back in 2018. I’m excited to return to the Windy City for the first time since then, and deliver a great show for attendees.
Tickets are regularly priced at $299.99 but for the month of December they are discounted to $249.99. Get yours now by clicking here. I keep prices reasonable even though other conferences charge over $300 and as high as $800-$1200. The goal of this event is to bring sports media folks together to share ideas and information, examine issues, build relationships, and celebrate success. It’s harder to do that if people can’t afford to come. I’m fine earning less if it means having the right people in the room exploring important issues.
With Chicago serving as our host city, I wanted our first speakers announcement to highlight local executives and talent. These men represent Audacy, Good Karma Brands, Hubbard Radio, and ALLCITY, all groups with a strong footprint in Chi-town. Having their knowledge and passion on display at the show is a benefit to all in attendance.
Our First Group of Chicago Speakers
Starting with on-air talent, I’m pleased to have David Kaplan and Jonathan Hood from ESPN Chicago taking part in the show. Kap was part of our test show in 2018, and his on-air partnership with Jonathan began in August 2020. They have enjoyed a strong 4-year run together waking up Chicago sports fans. Both David and Jonathan bring different styles, passions, experiences, and insights to the room. I’m glad they’re able to be a part of our show.
Next are the Market Managers. I’m thrilled to welcome Audacy Chicago SVP Kevin Cassidy, and Good Karms Brands Chicago SVP Keith Williams to our stage. This is the first appearance Kevin and Keith are making at the Summit. Both are responsible for leading the market’s top local sports radio brands, 670 The Score, and ESPN Chicago. Their operations take different approaches to measuring and capturing success. I’m looking forward to having them add their perspectives at the show.
Moving to the programming department, it’s always a pleasure to have VP and Brand Manager of 670 The Score and VP of the BetQL Network Mitch Rosen, and Good Karma Brands Director of Content Danny Zederman at the Summit. Both Mitch and Danny take an active role guiding their Chicago sports radio brands while influencing other parts of their company’s sports properties. They’ve been part of the Summit before, and always provide valuable takeaways for folks in attendance. I’m looking forward to having them back, this time in their backyard.
Podcasting is another key area of focus. To help us examine the space at a deeper level, I’ve called on ALLCITY Network CEO Brandon Spano, and Hubbard Radio VP/GM of Podcasts John Goforth. Both passionately believe in the digital space, and understand the importance of revenue generation and brand building. Given how rapidly things change in sports media, it’ll be valuable for folks in the room to hear how these guys view and approach business. It’s great having them involved.
Additional Details
We have 5+ months until the 2025 BSM Summit takes place. More announcements will be made leading up to the show. I’ve received over 100 requests to speak at the conference, and I appreciate the interest, but we can’t accommodate everyone. I’ll be diving deeper into the booking process over the next few months to assure the agenda is strong. Inquires can still be made via email at Jason@BarrettMedia.com.
Additionally, sponsorship opportunities for the show are now available. Email Stephanie Eads at Stephanie@BarrettMedia.com, and she can let you know which opportunities exist. Along with our full gamut of sessions, we’ll also have a Kickoff Party, After Party, and Awards ceremony. More details on those events will be shared prior to the show.
Lastly, our hotel partner for this year’s Summit is The Westin Michigan Avenue. The hotel is a few blocks away from our conference location. Rooms are discounted to $249.99 per night, and can be reserved by going here. We have a select number of rooms available, and it’s recommended that you avoid waiting until the last minute to book your reservation.
More to come soon. I’m looking forward to seeing you in Chicago!
Jason Barrett is the President and Founder of Barrett Media since the company was created in September 2015. Prior to its arrival, JB served as a sports radio programmer, launching brands such as 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He also spent time programming SportsTalk 950 in Philadelphia, 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY. Jason also worked on-air and behind the scenes in local radio at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years on the national stage, producing radio shows for ESPN Radio in Bristol, CT. Among them included the Dan Patrick Show, and GameNight.
You can find JB on Twitter @SportsRadioPD. He’s also reachable by email at Jason@BarrettMedia.com.
