Inland Northwest Broadcasting has flipped the format of KRAO Pullman, WA/Moscow, ID, which has been Hot AC since 2007.
The station is now Classic Hits 102.5 KRPL, and as part of this transition, it will introduce a new morning show hosted by programmer and consultant Matt Mony.
Mony’s programming experience includes Local Media San Diego and New South Radio.
Mony will continue as Program Director for KRPL’s sister station, “ZFun 106.”
“102.5 KRPL will have two primary goals: entertain the audience with their favorite songs and build community on the Palouse,” Mony said. “We are looking to raise the bar for the sake of our listeners and advertisers. I am so grateful to the Prasil family for continuing to support great local radio, in a time where many other companies decide to cut budgets.”
Inland Northwest Broadcasting Sales Manager Jon Carson added, “We’re excited to build a brand that appeals to Millennials, Gen X, and Baby Boomers alike. We know it fits a huge cross-section of our locals who live here in Moscow, Pullman, and Colfax.”
Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest information delivered straight to your inbox.
