SiriusXM has inked The Fantasy Footballers to an exclusive podcast deal that involves advertising and distribution rights for the audio and video versions of the flagship program and its cadre of other shows to the SiriusXM Podcast Network. Beginning in March, episodes of The Fantasy Footballers Podcast will be airing on SiriusXM Fantasy Sports Radio, along with being available for consumers across other major podcast platforms. The group is also going to provide additional content for listeners throughout the fantasy football season, some of which includes daily fantasy tips that will air across channels owned by the satellite radio provider and a weekly live programming segment.
The Fantasy Footballers have celebrated their 10th anniversary throughout the 2024 NFL season and have proliferated to become among the most popular sports podcasts in the world. This show is hosted by Andy Holloway, Jason Moore and Mike Wright, and the program has been nominated or garnered over 40 fantasy football and podcast industry awards. The show also has the largest fantasy football YouTube channel, and it has accrued more than 140 million downloads and views of its content across multiple platforms in the last two years.
“Working together with SiriusXM’s best-in-class team will help us bring even more advice, entertainment and laughs to the mighty FootClan throughout the year,” Wright said in a statement. “We can’t wait to help SiriusXM listeners bring home their next fantasy football championship in 2025 and beyond! And hey, if Conan O’Brien, Alex Cooper or the SmartLess guys need some help with their teams next year, they know who to call.”
SiriusXM Media, the advertising division of the company, has exclusive global advertising sales rights for the audio and video editions of The Fantasy Footballers Podcast, along with The Fantasy Footballers Dynasty Show, The Fantasy Footballers DFS & Betting Podcast and The Spitballers. The programs are joining the SiriusXM Podcast Network portfolio of sports shows, which also includes sports talk and live event programming. Moreover, they are now a part of a lineup of podcasts and media companies represented by SiriusXM Media, some of which include the Unwell Network, SmartLess Media and Team Coco.
“With shows that are as entertaining as they are informative, The Fantasy Footballers have become one of the biggest sports podcasts in the world,” Scott Greenstein, president and chief content officer at SiriusXM, said in a statement. “Not only are we thrilled to have them joining the SiriusXM Podcast Network, but the addition of new exclusive programming from the Fantasy Footballers brand to the SiriusXM platform brings tremendous value for our subscribers.
“We’re incredibly excited to welcome them to SiriusXM and continue to grow their audience. With the addition of the Fantasy Footballers, we now offer their top-ranked sports podcast alongside the leading global podcasters in entertainment, comedy, true crime and more.”
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