Audacy today announced the launch of the Audacy Creator Lab, an initiative designed to support podcast creators and deliver advertising opportunities at scale.
The Audacy Creator Lab aims to support creators across the spectrum, from small, independent artists to emerging shows, by providing monetization avenues. This support includes opportunities for host-read sponsorships as well as dynamically inserted pre-recorded advertisements.
“When paired with The Audacy Podcast Network and our owned and operated shows, the Audacy Creator Lab expands our podcast offerings to now include deeply engaged, niche communities and the next generation of creators,” said Chris Oliviero, Chief Business Officer, Audacy. “As additional advertising capabilities are introduced on the platform, it will open even more opportunities for both advertisers and creators.”
The Audacy Creator Lab will provide free hosting and monetization services for emerging podcasters. This initiative aims to connect creators with a wider range of advertisers, enabling them to allocate more resources toward their passions and the production of high-quality content.
Podcasters can apply for access and explore opportunities at creators.audacy.com.
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