Tag: Instagram

"The radio booth has always been one of the most authentic places in sports media. If radio broadcasters are willing to go the extra mile to put cameras in the booth, they should go the added mile and stream those booths live."

We live in an on-demand world. People expect immediate information, and with their cell phones, they can get it.

"No manager should blindly react to every social media comment. But no manager should fully dismiss social media feedback simply because it comes from a platform where negativity can thrive."

"People are very busy, but they still want to hear what I have to say. Just like I was a part of their lives growing up watching on SportsCenter, they have welcomed me into their homes in this next chapter in the same way. That’s very gratifying to me."

Significance for many is based on comments, likes and shares. In news/talk radio, we are measured by revenue and ratings. Our feedback is not necessarily immediate.

"Make no mistake: the next generation of sports fans isn’t choosing between AM, FM, or even streams. They’re choosing between personalities, access, and interaction. Increasingly, that decision is happening on YouTube."

"AI isn’t the enemy, but it isn’t the savior either. It’s simply the latest extension of what radio has always done best—adapt. The brands that win won’t be the ones that avoid AI out of fear of being “caught.”

33% of consumers added that they feel "a stronger personal connection" to social media creators than to TV personalities or actors.

The good news? There's really only one problem with this. The bad news? That problem is gigantic.

"This is something that is addressing a lot of feedback that we’ve heard from established creators who we’ve tried to entice, or have been interested in coming on board.”