Jeff Caves

202 POSTS
Jeff Caves is a sales columnist for BSM working in radio and digital sales for Cumulus Media in Dallas, Texas and Boise, Idaho. He is credited with helping launch, build, and develop Sports Radio The Ticket in Boise, into the market’s top sports radio station. During his 26 year stay at KTIK, Caves hosted drive time, programmed the station, and excelled as a top seller. You can reach him by email at jeffcaves54@gmail.com or find him on LinkedIn.

Want Big Revenue in 2023? Think Small

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"Small independent businesses under fifty employees are the best targets to find a radio budget on the increase."

Do You Have Affirmations Of Gratitude?

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"We are told to be grateful for what we have and remember it could be worse. That feels like a really low bar, right?"

4 Tips For Working with Small to Medium Businesses

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Most sellers should focus on local direct buyers who are muti-tasking and not just buying media.

The Sales Survey Says…

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"I surveyed the survey as well and have five takeaways that could make you more money."

Don’t Fear Selling Restaurants In 2023

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"Maybe we should focus on the 50 percent of restaurants that expect to make more profit in 2023 and are aggressively hiring to do it."
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Breaking

Ernie Johnson Explains The Timing Of His Inside the NBA Retirement Announcement

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"I actually kind of got tired of people asking me if I was going to keep doing the show."

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Smith will host Straight Shooter with Stephen A. Smith live from SiriusXM’s Washington, D.C., studios next Monday, Tuesday, and Wednesday.

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"I couldn’t be more excited for the new challenge, where I’ll have a much more directly integrated role in television platforms and work with the people who break so much of the sports news that exists."

ESPN Adds Five New Analysts To College Basketball Coverage This Season

Sports 0
"LaPhonso Ellis, Steve Lavin, Malcolm Brogdon and Jason Capel join the men’s roster. In addition, Stacey Dales joins the women’s side as a game analyst."