Jeff Caves

202 POSTS
Jeff Caves is a sales columnist for BSM working in radio and digital sales for Cumulus Media in Dallas, Texas and Boise, Idaho. He is credited with helping launch, build, and develop Sports Radio The Ticket in Boise, into the market’s top sports radio station. During his 26 year stay at KTIK, Caves hosted drive time, programmed the station, and excelled as a top seller. You can reach him by email at jeffcaves54@gmail.com or find him on LinkedIn.

5 Tips For Networking At the BSM Summit

"Have a plan and don't leave home without it."

Access to Advertising Data Has Never Been Better

"By providing advertisers with audience demographics and listener behavior data, we show campaign value and build stronger relationships with our local advertisers."

Innovation Is Changing Everything You Know About Selling

"Buying and selling radio ads is here to stay for the foreseeable future, but how we do it is evolving quickly."

Get Curious About ChatGPT And Find Out What It Can Do For Sellers

"The options are endless for how this technology can help you."

The Digital Future is Already Here for Ad Sellers

"Advertisers are hungry for digital education and will no longer tolerate sales reps that know less about digital than they do."

Breaking

Why Howard Stern Doesn’t Need Daily Radio Anymore

"Howard was the ultimate slave to the art. Perhaps he finally doesn't want to be anymore"

Why Curtis Sliwa Refuses to Be a Donald Trump Echo Chamber on 710 WOR

"I made that very clear in coming back: I was not going to become an echo chamber for Donald Trump. It's proven to be very successful for us."

Inside Andrew Perloff’s Reunion With Paul Pabst To Launch ‘Not So Fast’ on NBC Sports NOW

"There’s a lot of people I would love to work with, but doing something with Paul would have been great... This was in the works for a long time, so a big chunk of the last eight months was developing this show."

Four Things Music Radio Can Learn from the Savannah Bananas

"What I saw was part circus, part radio festival, and part New England sports fans reunion. I couldn't help but sit there and think about how radio should be taking notes."