Jeff Caves

202 POSTS
Jeff Caves is a sales columnist for BSM working in radio and digital sales for Cumulus Media in Dallas, Texas and Boise, Idaho. He is credited with helping launch, build, and develop Sports Radio The Ticket in Boise, into the market’s top sports radio station. During his 26 year stay at KTIK, Caves hosted drive time, programmed the station, and excelled as a top seller. You can reach him by email at jeffcaves54@gmail.com or find him on LinkedIn.

What is the Consultant Sales Method and When Does it Make Sense?

Columns Jeff Caves Jeff Caves -
"By knowing when to streamline the process and when to dig in and invest in a long-term relationship, you are respecting the client's time."

A Sales Manager Tells You How To Succeed When Selling With Your Boss

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"I like to point out strengths that my coworker brings to the table as part of the introduction to build confidence and credibility right away.”

5 Tips To Get Digital Buyers To Buy Radio

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"There are a lot more local clients not spending on radio at all. A LOT MORE."

7 Steps To Build Your Own Sales Brand

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"Invest in the best, you, and don't be like the rest."

The BSM Summit is Over, What Do You Do Now?

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"What you do will directly determine what you learn. So, here are some tips on how to put into action what you learned from the BSM Summit 2023."
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Breaking

Michael Kay Defends Pat McAfee From Critics Saying He’s “Thin Skinned”

Sports 0
"People might not like the way he does his job, which happens to be unbelievably successful. Who in our business has had the success that this guy's had?"

SummitMedia Names Matt ‘Brodie’ Lesley Brand Manager Over Entire Knoxville Cluster

Music 0
In Knoxville, he'll oversee programming for Classic Rock 93.1, 100.3 The Wolf, Star 102.1, and Hot 104.5.

SiriusXM WWE Radio Listenership Up 20% From Launch Of Re-Branded Pro Wrestling Nation 24/7

Sports 0
"Listening to WWE Radio has grown nearly 20% since its July launch and rebrand. While monthly active sports listeners increased 4% year over year across our connected car and streaming platforms."

Ernie Johnson Explains The Timing Of His Inside the NBA Retirement Announcement

Sports 0
"I actually kind of got tired of people asking me if I was going to keep doing the show."