Jeff Caves

202 POSTS
Jeff Caves is a sales columnist for BSM working in radio and digital sales for Cumulus Media in Dallas, Texas and Boise, Idaho. He is credited with helping launch, build, and develop Sports Radio The Ticket in Boise, into the market’s top sports radio station. During his 26 year stay at KTIK, Caves hosted drive time, programmed the station, and excelled as a top seller. You can reach him by email at jeffcaves54@gmail.com or find him on LinkedIn.

There’s Never Been a Better Time To Take AM Radio To Market

"Nobody can argue that mobile phones aren’t more convenient and can stream or provide pods, but your AM radio station stands out in a digital crowd."

For Sports Radio, Less Listeners Means More ROI

"It's not about how many listen to sports radio. It’s how much they can spend."

What Sales Opportunities Does The Work From Home Sports Radio Audience Create?

"47% of the Sports audience works only from home or both from home and outside the home. THAT'S AN OPPORTUNITY!"

It’s Time To Update From References To Reviews

"Here's why you should prioritize getting Google reviews and some tips for effectively doing it."

Are You Your Clients’ First Round Pick?

"Let's explore the Top 5 qualities of a 1st round-pick sports radio salesperson."

Breaking

Stephen A. Smith on Potential TV News Future: ‘If the Right Offer Comes Along, I’d Do It’

"Do I think I could do a new show? You damn right I can. With ease, I might add. It ain't hard, not for me."

2026 Barrett Media Audio Summit Presented by Point to Point Marketing Day 1 Recap

Barrett Media President Jason Barrett opened the show by welcoming attendees to SVA Theater in New York.

Q102’s Mollie Watson Departs Hubbard’s WKRQ Cincinnati

"What started as a dream internship became one of the greatest chapters of my life,"

Audacy CEO Kelli Turner on Potential Future Sales: ‘Everything Has a Price’

"I think it's hard for anyone that's a business person not to be open for business for the right situation."