Jeff Caves

202 POSTS
Jeff Caves is a sales columnist for BSM working in radio and digital sales for Cumulus Media in Dallas, Texas and Boise, Idaho. He is credited with helping launch, build, and develop Sports Radio The Ticket in Boise, into the market’s top sports radio station. During his 26 year stay at KTIK, Caves hosted drive time, programmed the station, and excelled as a top seller. You can reach him by email at jeffcaves54@gmail.com or find him on LinkedIn.

There’s Never Been a Better Time To Take AM Radio To Market

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"Nobody can argue that mobile phones aren’t more convenient and can stream or provide pods, but your AM radio station stands out in a digital crowd."

For Sports Radio, Less Listeners Means More ROI

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"It's not about how many listen to sports radio. It’s how much they can spend."

What Sales Opportunities Does The Work From Home Sports Radio Audience Create?

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"47% of the Sports audience works only from home or both from home and outside the home. THAT'S AN OPPORTUNITY!"

It’s Time To Update From References To Reviews

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"Here's why you should prioritize getting Google reviews and some tips for effectively doing it."

Are You Your Clients’ First Round Pick?

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"Let's explore the Top 5 qualities of a 1st round-pick sports radio salesperson."
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Breaking

Michael Kay Defends Pat McAfee From Critics Saying He’s “Thin Skinned”

Sports 0
"People might not like the way he does his job, which happens to be unbelievably successful. Who in our business has had the success that this guy's had?"

SummitMedia Names Matt ‘Brodie’ Lesley Brand Manager Over Entire Knoxville Cluster

Music 0
In Knoxville, he'll oversee programming for Classic Rock 93.1, 100.3 The Wolf, Star 102.1, and Hot 104.5.

SiriusXM WWE Radio Listenership Up 20% From Launch Of Re-Branded Pro Wrestling Nation 24/7

Sports 0
"Listening to WWE Radio has grown nearly 20% since its July launch and rebrand. While monthly active sports listeners increased 4% year over year across our connected car and streaming platforms."

Ernie Johnson Explains The Timing Of His Inside the NBA Retirement Announcement

Sports 0
"I actually kind of got tired of people asking me if I was going to keep doing the show."