Jeff Caves

202 POSTS
Jeff Caves is a sales columnist for BSM working in radio and digital sales for Cumulus Media in Dallas, Texas and Boise, Idaho. He is credited with helping launch, build, and develop Sports Radio The Ticket in Boise, into the market’s top sports radio station. During his 26 year stay at KTIK, Caves hosted drive time, programmed the station, and excelled as a top seller. You can reach him by email at jeffcaves54@gmail.com or find him on LinkedIn.

Rethink and Replace Last Year’s Lost Revenue This Year

"Do whatever you can to further understand OOH, CTV, and your in-house offerings in the digital space. Your local advertisers want the information on what to do, and it is up to you to give it to them."

11 Ways To Be A Better Sales Meeting Participant

"Being more active in meetings not only can help you improve your sales performance but it can also levitate your image with your peers and boss."

Six Steps To Keep Clients Renewing Their Business With Your Station

"Make a plan for 2023 that includes renewals and upsells."

5 Ideas For December Sales Success

How much better will you enjoy Christmas and New Year knowing you have some presentations to make to prospects who want to roll into 2023 with a new idea?

New Clients Have Your Best Clients Qualities

. The clients who listened to the station were my best clients. So, that means they were sports fans and specifically sports fans of the local college.

Breaking

Brady Leaves SiriusXM Pulse For Hits 1 Afternoons

"Super excited to start connecting with you there and begin this new chapter of saying random things in-between songs."

Mike Greenberg: Mike Golic Is the “Most Important Person in the History of ESPN Radio”

"He was there before I got there, and he was there after I left. So, it only makes sense. So I think it's great."

Portland Trail Blazers Cut Broadcasters Michael Holton, Neil Everett, Jamie Hudson Among Others

"According to Forbes, four broadcasters are gone: TV analyst Michael Holton, statistician Tom Haberstroh, host Neil Everett, and host Jamie Hudson. Also, TV play by play voice Kevin Calabro tells The Oregonian that he's decided to step away from his role."

Clarissa Ward Signs Short-Term CNN Extension Over Concerns About Paramount Skydance Ownership

Ward chose a shorter commitment because she's reportedly concerned about the network's editorial future if Paramount Skydance completes its acquisition of Warner Bros. Discovery.