Jeff Caves

202 POSTS
Jeff Caves is a sales columnist for BSM working in radio and digital sales for Cumulus Media in Dallas, Texas and Boise, Idaho. He is credited with helping launch, build, and develop Sports Radio The Ticket in Boise, into the market’s top sports radio station. During his 26 year stay at KTIK, Caves hosted drive time, programmed the station, and excelled as a top seller. You can reach him by email at jeffcaves54@gmail.com or find him on LinkedIn.

What Can Radio Learn From Google Ads?

Columns Jeff Caves Jeff Caves -
"In 2020, Google Ads billed $147 billion. Radio collectively billed under $10 billion"

Testimonials: Old Tools That Never Go Out Of Style

Columns Jeff Caves Jeff Caves -
"It shouldn't take much convincing to get your most successful clients on the air with a testimonial campaign."

What Can Sellers Learn From Tiger Woods?

Columns Jeff Caves Jeff Caves -
"If the GOAT can keep swinging and missing, putting himself out there and showing up, can't you?"

Chad Corey Is Finally Moving Up

Columns Jeff Caves Jeff Caves -
"Two heads are always better than one, and more than ever, creative ideas and customer service are the number one priority for our advertising partners."

Sales And Promotion Ideas Built For Gen Z

Columns Jeff Caves Jeff Caves -
"It may take a little more effort, but if you have an 18-34-year-old targeted station in your cluster, grab a dance partner and start executing some of these ideas."
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KBAY Bay Country Moves to 98.5 FM Officially

Music 0
"The San Francisco Bay Area has long been underserved by a major country station, and we're ready to fill that void,"

CBS News Names Mike Pesca Podcast Editorial Director

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He contributed to The Free Press, the publication founded, overseen, and later sold to CBS News by Bari Weiss.

Cam Newton Thankful for ESPN Experience: “Don’t Feel Sorry for Me. This Is a Part of the Industry.”

Sports 0
"You will not make me hate my experience with ESPN. What I've been able to garner with the face of sports media in Stephen A. Smith is something that I'll take to my grave."

CNBC Renews Longstanding Partnership With NYSE

News 0
"At a time when public markets are playing an increasingly important role in the global economy, this next chapter of our partnership allows us to deliver real-time insight and perspective, helping investors better understand the forces shaping their financial future."