Jeff Caves

202 POSTS
Jeff Caves is a sales columnist for BSM working in radio and digital sales for Cumulus Media in Dallas, Texas and Boise, Idaho. He is credited with helping launch, build, and develop Sports Radio The Ticket in Boise, into the market’s top sports radio station. During his 26 year stay at KTIK, Caves hosted drive time, programmed the station, and excelled as a top seller. You can reach him by email at jeffcaves54@gmail.com or find him on LinkedIn.

Hunting For GSM Candidates

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"Recently, I was asked for some referrals on a GSM job opening in a smaller Midwest city."

Seth Resler Wants Stations To Rethink How They Find Clients

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"Hire someone who knows where the money is, not the promotions or supplies closet."

Keep Making the BSM Summit Work For You By Following Up

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"If it is a connection that both parties see the value of, emails will get returned, and calls answered. If your first outreach isn't responded to, try one more time."

Live Radio Still Rules The Commute

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"Getting in and out of a car and listening to a long-form podcast or especially an audiobook is like starting and stopping a conversation. Things get complicated."

Gordon Borrell Knows Where The Opportunities Are

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"Technology has forced the marketing world from using calendars to using stopwatches."
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Breaking

Why Howard Stern Doesn’t Need Daily Radio Anymore

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"Howard was the ultimate slave to the art. Perhaps he finally doesn't want to be anymore"

Why Curtis Sliwa Refuses to Be a Donald Trump Echo Chamber on 710 WOR

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"I made that very clear in coming back: I was not going to become an echo chamber for Donald Trump. It's proven to be very successful for us."

Inside Andrew Perloff’s Reunion With Paul Pabst To Launch ‘Not So Fast’ on NBC Sports NOW

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"There’s a lot of people I would love to work with, but doing something with Paul would have been great... This was in the works for a long time, so a big chunk of the last eight months was developing this show."

Four Things Music Radio Can Learn from the Savannah Bananas

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"What I saw was part circus, part radio festival, and part New England sports fans reunion. I couldn't help but sit there and think about how radio should be taking notes."