Hunting For GSM Candidates
"Recently, I was asked for some referrals on a GSM job opening in a smaller Midwest city."
Seth Resler Wants Stations To Rethink How They Find Clients
"Hire someone who knows where the money is, not the promotions or supplies closet."
Keep Making the BSM Summit Work For You By Following Up
"If it is a connection that both parties see the value of, emails will get returned, and calls answered. If your first outreach isn't responded to, try one more time."
Live Radio Still Rules The Commute
"Getting in and out of a car and listening to a long-form podcast or especially an audiobook is like starting and stopping a conversation. Things get complicated."
Gordon Borrell Knows Where The Opportunities Are
"Technology has forced the marketing world from using calendars to using stopwatches."