Jeff Caves

202 POSTS
Jeff Caves is a sales columnist for BSM working in radio and digital sales for Cumulus Media in Dallas, Texas and Boise, Idaho. He is credited with helping launch, build, and develop Sports Radio The Ticket in Boise, into the market’s top sports radio station. During his 26 year stay at KTIK, Caves hosted drive time, programmed the station, and excelled as a top seller. You can reach him by email at jeffcaves54@gmail.com or find him on LinkedIn.

The BSM Top 5 National Radio Shows for Local Sales Reps to Sell

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No shows were rated that don't air on radio nationally on either Fox, CBS, or ESPN.

How to Properly Network at the 2022 BSM Summit

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Prepare your elevator pitch about yourself. Research who is speaking, what you have in common, a question to ask, and what you offer them.

10 Ways to Make Sales Work From Home Productive

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Create a home workspace that is pure business. Post quotes and keep track of your sales. Let this be your workplace and concentration zone.

Five Down and Dirty Ideas For Gaining Radio Sales Advantage

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Tie into the local team and have two ads ready to go. One if they lose and one if they win.

How Good Can iHeart’s AdBuilder Solution Be?

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"It was slick, I admit."
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Breaking

The News/Talk Radio Industry Reacts to ABC News Radio Using Pre-Recorded Newscasts

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"Cost-cutting isn't the issue that concerns me most. Transparency is."

Does the SiriusXM-Audacy Deal Actually Help SiriusXM?

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Ultimately, I'm not criticizing SiriusXM for signing this deal. I just don't see the clear necessity behind it, at least not yet.

Tesla Guitarist Frank Hannon Talks Dickie Betts Legacy

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"If you look at his music, he's one of the greatest unique guitarists. "

ESPN’s First Take Has an Opening, Skip Bayless Is the Answer

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"Proven chemistry is difficult to manufacture. ESPN already knows this pairing works. With another opening on First Take, the easiest decision may also be the smartest one."