Keith Cunningham

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Keith Cunningham is a music industry and Rock/Alternative columnist for Barrett Media and the founder of Black Box Group, a modern-modeled creative & strategic consultancy built for brands that need strategies with teeth. He’s the former Master of Mayhem at 95.5 KLOS-FM in Los Angeles for over a decade, a nationwide consultant, and has been repeatedly voted one of America’s top Program Directors and strategic thinkers. Keith has built his career by taking multi-million-dollar brands from worst to first and leading Marconi & Gracie award winners along the way. A data nerd with a rock-and-roll heart, he is an advisory council member for St. Jude fundraising, a fantasy football champion, and lover of his daughters & dogs. Reach him at keithblackboxgroup@gmail.com or on LinkedIn or X.

The Industry According To….Mike McVay

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Welcome to the first installment of 'The Industry According To'. This series will run each Tuesday, and feature radio and record industry executives, managers,...

The Top 10 Scariest Rock Bands

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"Lock the doors and send the kids to grandma’s, this isn’t an AC/DC list — this is stuff you can’t unsee."

Radio is No Longer at the Center of the Concert Ecosystem

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"Concerts may not need radio like they used to, but they’ll always need what radio can uniquely deliver: real fans, real emotion, real results"

The Psychology of Feedback: What Every Radio Program Director Should Know

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"Getting the best out of talent and knowing what and how to coach are learned skills."

From AOR to Today: What Rock Radio Must Remember About Its Roots

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"Would you rather have 100% format cume and average TSL or 75% potential cume and market leading TSL?"
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Breaking

Howard Stern’s HBO Max Deal Is a Win for Everyone Involved

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Audio built Stern's legend, yet television extends it to a generation that discovers shows through streaming platforms rather than satellite dials.

When Artists Die: Streaming Data Tells the Story

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"The genuine shock of losing someone whose voice shaped your entire life. That can't be planned. That's real."

Salem Media’s Allen Power Reflects on 50-Year Radio Career Before Retirement

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"It's bittersweet. What I will do is just be grateful. I'll be grateful for the 26 years with Salem, and the 50 years in the business, and the wonderful people that I've worked with."

How Freezing Cold Takes Turned Sports’ Worst Predictions Into An Entertainment Phenomenon

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"I was only going to use it to mess with people. I did not plan on it being big at all. But it lends to what I do, which is find stuff. And because it’s sports, it makes it that much better for me."