Kevin Robinson

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Kevin Robinson is a passionate award-winning programmer, consultant and coach - with multi-formats success all over the country. He has advised numerous companies including Audacy (formerly Entercom Communications), Beasley Broadcast Group, Westwood One, Midwest Communications, Townsquare Media, Midwest Family Broadcasting Group, EG Media Group, Federated Media, Kensington Media, mediaBrew Communications, Starved Rock Media, and more. He specializes in strategic radio cluster alignment, building lean-forward tactics and talent coaching - legacy and entry-level - personalities.

Known largely as a trusted talent coach, Kevin is the only personality mentor who’s coached three different morning shows on three different brands in the same major market to the #1 position. His efforts have been recognized by The World Wide Radio Summit, Radio & Records, NAB’s Marconi, and he has coached CMA, ACM and Marconi Award-winning talent. He is also in The Zionsville High School Hall of Fame as part of the 2008 inaugural class. Kevin is an Indiana native - living near Zionsville with his wife of 39 years, Monica and can be reached at kevin@robinsonmedia.fm.

Exclusive articles:

Radio’s Evolution Is Key To Survival

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Constant evolution – the Japanese call it – Kaizen.

Programmers Need To Think Like A Director

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You are the Director – of the Program. So – let’s THINK like a – director.

It’s Time For Radio To Start Exploring Again

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Free yourself from this repetitive music discovery routine – add some of the following non-sequitur platforms below for emerging music options.

Music Research Without A Budget

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There are ample—free of charge—tools to build a solid strategic Music Matrix into your ongoing discipline.

It’s OK For Broadcasters to Ask For Help

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With the Paris Olympiad saturating our tablets and TVs, it’s a great time to point out collaborations among teammates.
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Breaking

It’s Not About Politics Affecting Music Radio, It’s About Authenticity

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"If there is a major political story or event, should it be addressed? Yes. It’s inauthentic not to."

Anatomy of a Broadcaster: Clark Kellogg

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"Kellogg is packed with credibility. Having played at a high level in college at Ohio State, then bursting on the scene in an albeit too short NBA career, he knows the game."

Alt 98.7 PD and iHeartMedia SVP of Alternative Programming Lisa Worden Says ‘It’s On Alternative To Be Unique’

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“We're supposed to be an alternative to a pop station. It’s something you're not going to get elsewhere."

Meet The Podcasters: Jeremy Sinon, Hubbard Radio

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"It's not up to us to choose how the consumer consumes us. We just need to create the content and make it available in all of the places and forms that it can be consumed. "
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