Tag: AC

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The Industry According To: Kathleen, Kesley, & Chris, Columbia Records

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"Relationships matter. Analytics matter. Being able to speak the language matters."

Why TikTok Followers Don’t Equal Radio Talent

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"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

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"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

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"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

Why Adult Contemporary is Losing Ground and the Strategic Playbook to Reclaim It

Columns Kevin Robinson Kevin Robinson -
"AC radio stations lack vision for their strategic position and the fortitude to make differentiations in their market landscape."

How Jaybeau Jones Approaches Impacting Listeners Eight Seconds at a Time

Features Mike Stern Mike Stern -
"Your job for the audience in the car or at home blow drying their hair is to make it a little more fun between the songs. If you're talking between these songs, whether it's eight seconds or eighteen, it better be great."

The Time Is Now for AC, Classic Hits Radio To Regain the Attention of the Community

Columns Kevin Robinson Kevin Robinson -
"It’s time for “More Music” gold-based brands to revolt against their traditional DNA. You can change the trajectory of the year ahead"

Laura Diaz Announces Departure From Mix 100.7 Tampa Mornings

Radio BMM Staff BMM Staff -
"It is time for me to start a new chapter of my life and I’ve decided to step away from the show and I will be pursuing a career outside of the radio business"

One Year Later: Key Takeaways on Music Radio Coverage

Columns Jeff Lynn Jeff Lynn -
Music radio isn’t just about playlists or ratings; it’s about culture, lifestyle, nostalgia, and personality.

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Why TikTok Followers Don’t Equal Radio Talent

Columns 0
"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

Columns 0
"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

Radio 0
"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

A.I. in Radio: Where Is the Uncrossable Line?

Columns 0
"A.I. does not live in local markets, play games at your remotes, connect with listeners, or comprehend what culture you have built inside your cluster."