Tag: AC

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Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

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"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

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"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

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"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

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"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

Why Adult Contemporary is Losing Ground and the Strategic Playbook to Reclaim It

Columns Kevin Robinson Kevin Robinson -
"AC radio stations lack vision for their strategic position and the fortitude to make differentiations in their market landscape."

How Jaybeau Jones Approaches Impacting Listeners Eight Seconds at a Time

Features Mike Stern Mike Stern -
"Your job for the audience in the car or at home blow drying their hair is to make it a little more fun between the songs. If you're talking between these songs, whether it's eight seconds or eighteen, it better be great."

The Time Is Now for AC, Classic Hits Radio To Regain the Attention of the Community

Columns Kevin Robinson Kevin Robinson -
"It’s time for “More Music” gold-based brands to revolt against their traditional DNA. You can change the trajectory of the year ahead"

Laura Diaz Announces Departure From Mix 100.7 Tampa Mornings

Radio BMM Staff BMM Staff -
"It is time for me to start a new chapter of my life and I’ve decided to step away from the show and I will be pursuing a career outside of the radio business"

One Year Later: Key Takeaways on Music Radio Coverage

Columns Jeff Lynn Jeff Lynn -
Music radio isn’t just about playlists or ratings; it’s about culture, lifestyle, nostalgia, and personality.

Popular

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

Features 0
"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

Columns 0
"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

Columns 0
"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

How Daniel Cormier Is Approaching Calling UFC Freedom 250 as a Landmark Moment for the Sport of MMA

Features 0
"As a guy that's represented the country in wrestling and the things that I've done, I've always wanted to go to the White House. Now, I have an opportunity to do it. Plus, to do it with fighting and representing the UFC. That's crazy to me."