Tag: AdImpact

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Why Stephen A. Smith Isn’t the Person News/Talk Radio Hosts Should Emulate

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For many reasons, Smith is someone to model. But there are other reasons for why you should steer clear of his antics.

Can Sports Media Conquer Nostalgia Better Than the NBA?

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"Sports media must conquer nostalgia the complete opposite of how the NBA has approached the battlefield"

What Exactly is Urban Radio Selling?

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I think curated concept shows for those great 1990s and 2000s tracks that aren't in regular rotation would work. The same goes for a show spotlighting the 1970s and 1980s.

How KS95’s ‘Crisco Dez & Wes’ Handle Heartbreak in Minneapolis

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“We also want to make people smile in an awful and devastating moment of tragedy. Sometimes you need a break from it. "

News/Talk Top Earning Radio Format for Political Advertising

Radio BNM Staff BNM Staff -
Despite its widespread use, radio has only accounted for 3% of the total spending thus far.

Radio to See Nearly $120 Million in Congressional Campaign Spending, New Projections Show

Business BNM Staff BNM Staff -
Chicago ($7.6 million), Cleveland ($6 million), and Washington D.C. ($5.8 million) have seen the biggest spends in the political advertising sphere in recent weeks.

Presidential Ad Spending Slowing Due to Uncompetitive Primary Season

Business BNM Staff BNM Staff -
“Looking ahead to future primaries, there appears to be a lull in Presidential spending.”

Majority of Political Ad Spending Hits Battleground States

Business BNM Staff BNM Staff -
An estimated $821 million is forecasted to be spent in Arizona alone.

Political Advertising Could Reach $10 Billion in 2024

Business BNM Staff BNM Staff -
Several factors could play into the rise of the political advertising amount, which hit $8.9 billion in 2022.
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Can Sports Media Conquer Nostalgia Better Than the NBA?

Columns 0
"Sports media must conquer nostalgia the complete opposite of how the NBA has approached the battlefield"

What Exactly is Urban Radio Selling?

Columns 0
I think curated concept shows for those great 1990s and 2000s tracks that aren't in regular rotation would work. The same goes for a show spotlighting the 1970s and 1980s.

How KS95’s ‘Crisco Dez & Wes’ Handle Heartbreak in Minneapolis

Features 0
“We also want to make people smile in an awful and devastating moment of tragedy. Sometimes you need a break from it. "

Quu CEO Steve Newberry Sees a Bright Future for Visual Radio Ads

Features 0
"There's a ton of opportunity, but we're beginning to get our legs beneath us."

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