Tag: Cool Radio Promotions

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Elle Duncan is Showcasing Fandom in the Spotlight at ESPN

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"We are really unique in that our audiences are young, they’re consuming on different platforms and the investment from a company like ESPN, which has been around for 20 years investing in this space, is paying those dividends now."

90’s Country Can Be Your Not So Secret Sauce

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Is the new artist that you are adding today, who has a good chance of being dropped by their label in the next year, a better choice than George Strait?

Why Now Marks the Right Time for Mike McConnell to Retire From 700 WLW

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"I'm gonna turn 70 in May and it'll be 50 years to the month that I've done this for a living. So that's a nice round number."

What if Sports Radio Had Annual Owners’ Meetings Like the NFL?

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What if the best minds in programming, sales, marketing, and tech got together every year and said, “What needs to change?” And then—here’s the key part—we actually changed it.

Promo Meeting: Ideas, Concepts And Thought Starters For Music Radio

Promo Meeting Jeff Lynn Jeff Lynn -
When I was working for then Entercom Madison, we found a way to create a huge remote crowd, deliver prospects to the client, and create a fun atmosphere.

Promo Meeting: Ideas, Concepts And Thought Starters For Music Radio

Promo Meeting Jeff Lynn Jeff Lynn -
If you have something unique that you would like to share or have highlighted, I would love to hear from you—email jeff@barrettmedia.com

Why Your Radio Station Needs a ‘Director Of Cool’

Columns Ron Harrell Ron Harrell -
“What is this D.O.C.?” he asked. I explained it was the Director of Cool, a full-time employee with no other duties—no air shift, music scheduling, production, or marketing/promotions responsibilities—nothing.

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90’s Country Can Be Your Not So Secret Sauce

Columns 0
Is the new artist that you are adding today, who has a good chance of being dropped by their label in the next year, a better choice than George Strait?

Why Now Marks the Right Time for Mike McConnell to Retire From 700 WLW

Features 0
"I'm gonna turn 70 in May and it'll be 50 years to the month that I've done this for a living. So that's a nice round number."

What if Sports Radio Had Annual Owners’ Meetings Like the NFL?

Columns 0
What if the best minds in programming, sales, marketing, and tech got together every year and said, “What needs to change?” And then—here’s the key part—we actually changed it.

102.1 Milwaukee’s Michelle Rutkowski Understands How to Create a Winning Culture

Features 0
“My biggest accomplishment, though, is shaping the culture within our building.

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